Social media marketing: Made use of social media channels to spread the organization's message and attract more people. conceived and carried out original and captivating social media content to support the organization's goals and initiatives. used social media analytics to monitor and evaluate the effectiveness of campaigns on social media.
Best practices in SEO were put into practice to raise the organization's website's placement in search engine results pages (SERPs). carried out keyword research to find pertinent terms that speak to the ideal clientele of the organization. content and structure of websites optimized for search engines. tracked and examined website traffic information to pinpoint areas in need of development
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Web analytics: Gathered and examined data on website traffic to learn more about website users' habits. discovered patterns and trends in the traffic to websites. created and put into action plans to raise website traffic and conversion rates.
Digital Marketing Fundamentals: Gained a thorough understanding of every facet of digital marketing, such as content marketing, web analytics, social media marketing, SEO, and web analytics. learned how to create and carry out digital marketing plans in order to accomplish particular company objectives.
Increased social media engagement for the company by managing social media accounts for LinkedIn, Facebook, and TD Publishing Facebook.Creating and posting engaging content. Interacting with followers and responding to comments.As a result of my efforts, followers increased on LinkedIn from 720 to 742+, on Facebook from 414 to 422+, and on TD Publishing Facebook from 373 to 405+.
Generated leads for the company by researching potential clients.
Corresponding with them via social media and email,evaluating leads and forwarding them to the sales department.Supported the company's website and social media pages during photo and video shoots by:
Assisting with the organization and execution of photo sessions.
Taking photos and videos.