Comprehensive advertising strategy developed for a real face painting business in Tallinn, Estonia. The strategy is based on the client's actual business, target audience and local market.
The project includes market and competitor analysis, audience segmentation, customer personas, advertising funnel, Meta Ads campaign structure, creative concepts, budget allocation, retargeting and KPIs.
Market: Tallinn, Estonia
Platforms: Facebook & Instagram / Meta Ads
Strategy language: Ukrainian - prepared in the client's preferred language
Client: Marianna Face Painting
Client: Medical center, complex of services
Location: Estonia, Ida-Virumaa
Impressions: 14600
Reach: 6500
Result: 38 incoming requests
Subscribers: +38
What I created
• campaign strategy
• audience targeting
• creative assets
• campaign optimization
Client: Kids Face Painting Promo Video
Location: Estonia, Tallinn
Impressions: 7160
Reach: 4097
Result: 12 incoming requests
Subscribers: +11
What I created
• campaign strategy
• audience targeting
• creative assets
• campaign optimization