Social CRM Market was valued at USD 8.2 Billion in 2022 and is projected to reach USD 24.0 Billion by 2030, growing at a CAGR of 14.3% from 2024 to 2030.
The Social CRM market has demonstrated robust growth, with its size valued at approximately USD 8.5 billion in 2022. This growth trajectory is projected to continue, with an anticipated compound annual growth rate (CAGR) of around 12.8% from 2023 to 2030. This growth is fueled by increasing adoption of social media platforms by businesses aiming to enhance customer engagement and improve service delivery through social channels. The integration of artificial intelligence and machine learning technologies into Social CRM systems further drives market expansion by enabling more personalized customer interactions and data-driven decision-making.
Opportunity analysis highlights a significant potential for market growth in emerging regions such as Asia-Pacific and Latin America. The rising digitalization across these regions, coupled with an increase in smartphone penetration, creates fertile ground for Social CRM solutions. Additionally, the growing trend of social media marketing and customer feedback management among small and medium-sized enterprises (SMEs) offers ample opportunities for market players to capitalize on. Investment in innovative features like real-time analytics and automated response systems is expected to open new avenues for growth and enhance the market’s overall dynamism.
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IBM
Jive Software Inc.
Lithium Technologies
Microsoft Corporation
NetSuite
Oracle Corporation
Pegasystems
Salesforce.com
SAP SE
SugarCRM Inc.
Fxiaoke
Xiaoshouyi
Yonyou CRM
Waiqin 365
Acquia Inc.
Nimble
Zoho Corporation
GreenRope
Freshworks
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Social CRM Market
Government
Automotive
BFSI
Consumer Goods and Retail
Healthcare
Oil and Gas
Telecom and IT
Based on Types the Market is categorized into Below types that held the largest Social CRM market share In 2023.
On-Cloud
On-Premise
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Social CRM Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Social CRM Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Social CRM Market, By Type
6. Global Social CRM Market, By Application
7. Global Social CRM Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Social CRM Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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