Pitstop.co is a student-run business focused on selling affordable, Formula 1 merchandise, including tyre keychains, helmet keychains, and F1 pins. Operated as a partnership by our project group, the business targets F1 fans and students aged who want collectible items at an accessible price. Our products are sold primarily online through Instagram and Go eCommerce, with social media campaigns designed to engage customers and showcase our merchandise. By offering unique F1-themed products at affordable prices, we aim to meet the demand for collectible memorabilia while providing a practical learning experience in entrepreneurship.
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