UX/UI Projects

Project Details

Meet the Team!

Alana Hunte (Me!)

Synthesizer & Storyteller

Maya Tewari

Researcher & Storyteller

Robyn Loehs

Designer & Storyteller

Katie Sowders

Prototyper & Storyteller

Tools Used

Figma

Google Docs

Google Slides

CapCut

Deliverables

Sprint 1: Survey

Sprint 2: Research

Sprint 3: Synthesis

Sprint 4: Ideation

Sprint 5: High-Res Deisgns

Sprint 6: Prototyping

Sprint 7: Presentation & Storytelling

What is the Problem?

Emerging college students are ready to hop into the field they have been working towards for so long. They go to apply, but it seems many of them are facing the same road blocks. They are unable to get a proper scope of the company they're applying for, they don't know where their application is in the system, and are struggling to organize all of the jobs they have applied for. Information is scattered across multiple different apps and websites. How can we create less friction between applicants and businesses?

The Solution?

Panflét is a central hub where applicants can go to view, organize, and even get feedback from people who have been vetted and work for the company. This makes everything that goes into applying for a job much smoother.

What We Found

Secondary Research

User Behavior:

When examining people who have applied specifically for the banking firm "Fischer", applicants complain about the multiple step interview process. They also didn't know anything about the company, reaching out through sites like Reddit and LinkedIn to get real insights from people.
When researching people who applied specifially at the banking firm "Fidelity", we found college applicants expressing frustration on the lack of transparency when it comes to accomodating school and work.

Interviews

Maya's Interviewee

Robyn's Interviewee

Katie's Interviewee

My Interviewee

How Did I Conduct My Interview?

For my interview, I decided to make it feel more like a conversation than a proper interview. Since I chose to interview my friend, I made sure the energy was comfortable before I sat down with him. I chose a quiet room in his house so that we wouldnt have any visual or auditory distractions. The reason I chose this specific interviewee is because he recently had been job searching and applying. With this process fresh on his mind, he could give me insights on the pain points during the job searching process, interview process, and even onboarding.

What Questions Did I Ask?

For my questions, I were specifically trying to find pain points during the entire job searching and starting process. I wanted to ask about searching, interviewing, and onboarding to see where my interviewee experinced the most friction. For instance, here are three of the questions asked, one from each category.

What websites do you frequent when looking for jobs? Which platforms feel more effective or trustworthy than others, and why?
Have you ever been ghosted by a company after rounds of interviews? If so, what do you think that reason was?
Are you typically able to tell whether a company will be a good fit for you during the onboarding process?

Interview Insights

Between all four of our interviewees, we were able to find these similar pain points between all of them:

Were finding "ghost" job listings
Unable to find a company that they can connect with
Very short onboarding processes
Surprise job responsibilities
In the dark during the application process

User Persona

After we combed through our interviews, we created charts that organized all of the quotes we had from each of our four interviewees. We first started by writing down the similar observations that we noticed. We then delved deeper into the emerging patterns we see between each interviewee, and finally we took what we found to create some deeper insights. Gathering everyting together, we created a persona that we felt embodied all the pain points that were commonly brought up.

Copy of Bubble Guppies Persona

Ideation

The inital route that we wanted to go with was finding a solution to the common problem of the lack of transparency applicants feel once they apply. They don't know where their application is in the system, so we were going to come up with an app that would show applicants where their application is and who is viewing it. However, the company that we were working with informed us that they already have a solution to this issue, so we scrapped it.

Our second idea was to solve the problem of applicants feeling as though they can't get a good read on businesses. Every business is going to put the best of what they have to offer on display, but sometimes there are sneaky ways in which they omit some of your expected responsibilites, or you find that the people you work with dont have the same forward thinking mindset as you. Our second idea was to come up with a hub where people who have worked for these businesses can come in and give their real input on what it was like to work for said business. However, we felt there wouldn't be a whole lot of incentives for people to go on this website alone, and it would naturally bring in mainly negative statements.

From our previous ideation, we finally thought of an idea that we thought sounded good. We still wanted to keep in the idea of helping applicants get more insight on the businesses they're interested in, but we also wanted to integrate the issue of constantly having to switch back and forth betwen multiple tabs, websites, and apps. Thus, we decided to create Panflet. A one stop shop where bsuinesses can make a simple card showing all of the insights that applicants may not be able to find anywhere (dress codes, work enviornment, etc). And unlike Glassdoor, you don't have the option to only leave reviews, but you also can have a conversation with our comment section feature!

Features

Panflet has many features that make it so much easier to go through the application process without feeling like you're in the dark! With features such as:

Businesses create cards that put all of their information on one place so you feel as though you arent scrambling for answers everywhere!
A saves page that allows you to organizse and compare different business listings!
A comment section so you can hear the truth from people who have truly been with the company.

Panflet makes the job searching process so much less of a hassle!

Prototype

Figma

Page updated

Google Sites

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