L'Agence 1600 : A Motion Design Agency trusting my service to provide leads. The marketing campaign's goal is to reach a maximum amount of persons giving their contact details. This marketing goal is also called lead generation. A lead is a person who, in one way or another, expresses interest in a company's product or service.
Let's say you fill an online form to have a free consultation. A day or two later, you receive an email or a call from the company that created the form asking how they could help you. This process is far less intrusive than if they had called you out of the blue without knowing if you cared about their service, right?
And from a business perspective, the information the business gathers about you from the form responses allows them to tailor that initial communication to your existing problems - and not waste time calling leads who aren't interested in their services at all.
Leads are part of the larger lifecycle that consumers go through as they move from visitor to customer. Not all leads are created equal (and qualified in the same way). There are different types of leads depending on how they are qualified and what stage of the lifecycle they are in.
This campaign just started and we already managed a 93.9% Quality Score. Which is very good to have the best placement in the google search results.
Marketing Campaign Okartly
Sales and Conversion Campaign
Ahead Bag: As an e-Commerce on Etsy, the goal is to sale shoes. Therefore, the strategy is aimed at driving sales or conversions online. It is also important, to keep engaging with customers who have already contacted the store or are close to making a purchase decision.
This campaign is running exponential as we are applying a "maximize conversion bidding strategy"
Marketing Campaign Hilfswerk Vienna
Awareness Campaign
Christliche Gemeinde Hilfswerk Vienna (Austria): This project is 100% free of charge. More a missionary campaign to save souls rather than a marketing campaign. The goal is to leverage the full potential of church growth and invite the surrounding community with the most effective digital outreach strategies using Google advertising.