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Radio was my first love. Making radio. I got my start creating characters and writing scripts for the legendary Blackie on Radio Hauraki. From there I branched into audio engineering and then writing radio ads. It is still one of the hardest channels to work in I think. I have always tried to write radio ads that don't sound like other radio ads. Here are a few of my attempts.
Meat Hijack Case Study copy.mp4The Meat Hijack
The Meat Hijack
Stickman is always looking for new ways to keep his adverttising costs down. This was one of our favourites.
Honolullaby revised.mp4Inflight audio for Air NZ
Inflight audio for Air NZ
Not radio ads but an audio idea created to launch a new route.
BKP Studios
confessionalBKPR1-AH-20_5_8.mp3StarwarsBKPR1-AH-20_5_8.mp3Greggs Instant Pudding
Equois Day Spa.mp3Green Hills.mp3Jensens Jeweller.mp3Skippy Cornflakes campaign
07 Skippy _Gravel_ copy.mp3Skippy Steam train.mp306 Skippy _Fire_ copy.mp3Prime TV - Macgyver
Macgyvered Radio copy.mp3The Soundtrack hack
The Soundtrack hack
A one hour radio ad that didn't sound like a radio ad.
Pak soundtrack hack .mp4Survive the drive
Survive the drive
The nationwide radio station takeover
NZ Police Survive the Drive Use of Media 2023 - COMPRESSED.mp4Page updated
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