Portfolio - Categories Format
Portfolio - Categories Format
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TallyMetrics
TallyMetrics
Industry:
B2B SaaS (Analytics)
Services:
UX/UI Design · Product Strategy · Wireframing
Summary:
Redesigned the core dashboard experience for a growing SaaS platform, improving data legibility, layout hierarchy, and onboarding flow. Conducted stakeholder workshops and usability testing with active users.
Result:
Reduced churn by 18% and increased daily active usage by 27% within the first quarter post-launch.
“[Your Name] completely transformed how our users interact with the dashboard. From wireframes to UI polish, every step was sharp, fast, and deeply strategic. Our product finally feels intuitive.”
— Eli Chan, Head of Product, TallyMetrics
Hatchery Supply Co.
Hatchery Supply Co.
Industry:
Direct-to-Consumer Lifestyle Brand
Services:
Shopify Setup · Web Design · Conversion Strategy
Summary:
Designed and launched a Shopify storefront for an eco-conscious home goods brand targeting millennial buyers. Integrated email automation, product storytelling, and optimized checkout UX.
Result:
Achieved a 5.3% conversion rate in the first month — 2x industry average — and featured by “Sustainable Retail” media.
“Launching our store with [Your Name] was one of the best decisions we made. She understood our audience and helped us turn clicks into loyal customers. Sales jumped from day one.”
— Lucas Greene, Co-Founder, Hatchery Supply Co.
EducateHer.org
EducateHer.org
Industry:
Nonprofit / Education Access
Services:
Web Redesign · Content Structure · Accessibility
Summary:
Led the UX and content strategy for a global nonprofit’s website to better communicate impact, accept donations, and share student stories. Included mobile optimization and WCAG 2.1 compliance.
Result:
Time on site increased by 76%, and donation conversion improved 2.4x over the previous site version.
“Our site was outdated and hard to navigate. [Your Name] brought clarity, empathy, and accessibility to everything — from structure to storytelling. It’s now a tool we’re proud to share globally.”
— Maya Iqbal, Director, EducateHer.org
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