I can step in as your pattern design lab, channeling the crisp fashion craft of Rachel Scott, the architectural crochet of Lisa Grodek, and the show stopping storytelling scale of Shauna Richardson. I cannot literally contact them or access Google Analytics directly, but I can synthesize their design sensibilities with current Etsy and home decor trend data, then propose original, home and garden friendly crochet PDFs that your wife can make for photography. Here is a first deliverable set.
What is hot for 2025, and how that guides our pattern roadmap
Etsy’s own guidance this year focuses on clearer, buyer friendly listing titles, and seasonal decor momentum is strong in Home and Living. We will title and tag to match that guidance. Etsy+1Better Homes & Gardens
Spring and summer trend themes on Etsy include playful dinner parties, romantic mood, and rustic European touches, which translate well into table linens, wall pockets, textured vases, candle cozies, and soft storage. EtsyBetter Homes & Gardens
Pinterest Predicts continues to push nature grounded, handmade, and garden to table vibes, which aligns perfectly with Perennial Home and Gardens. Pinterest
Ravelry traffic shows continued love for blankets, motifs, seasonal decor, and community make alongs, which we can echo with modular sets and quick wins. Ravelry+1
Original pattern concepts, routed through three design lenses
Lattice Table Runner with Inset Herb Tiles
Modern filet lattice with swap in herb motif squares, basil, rosemary, lavender
SEO title sample, Crochet table runner pattern, modern filet with herb tiles, PDF
Keyword cluster, crochet table runner pattern, modern filet, herb motif, kitchen decor
Net and Pearl Produce Bowl Cozy Set
Sturdy cotton net over a simple ceramic bowl, decorative bobble pearls
SEO title sample, Crochet bowl cozy pattern set, cotton net with bobbles, kitchen decor PDF
Nautical Stripe Market Tote with Reinforced Base
Dense waistcoat stitch base, clean stripes, comfortable straps
SEO title sample, Crochet market bag pattern, reinforced base, stripe tote PDF
Arc Wall Pockets, Small Medium Large
Steam blocked arches worked in cord or raffia, felt lining option for keys and mail
SEO title sample, Crochet wall pocket pattern set, sculptural arches, entryway storage PDF
Rippled Planter Jackets
Corrugated post stitch columns, invisible join, sized for 4 in 6 in 8 in planters
SEO title sample, Crochet plant pot cover pattern, ribbed texture, planter cozy PDF
Tiered Hanging Herb Dryer
Circular rings with chain lattices, detachable clips, hangs from a wooden dowel
SEO title sample, Crochet herb drying rack pattern, tiered hanging kitchen decor PDF
Garden Guardian Mushroom Trio
Three sizes, dense amigurumi caps, weighted bases, living room mantel set
SEO title sample, Crochet mushroom pattern set, home decor trio, amigurumi PDF
Bee and Bloom Coasters with Nesting Tray
Inlay colorwork flowers, simple bee wing overlay, tray uses waistcoat stitch sides
SEO title sample, Crochet coasters pattern set with tray, bee and flower, PDF
Stacking Harvest Pumpkins
Quick textured pumpkins that nest or stack, twine wrapped stems
SEO title sample, Crochet stacking pumpkins pattern, fall home decor PDF
Seasonal proof point, stacking pumpkins continue to trend in 2025 releases and do very well for fall. Ravelry
Lavender Sachet Sampler, Five Stitches
Five small sachets, moss, lemon peel, mini cable, open mesh, mini bobble
SEO title sample, Crochet lavender sachet pattern set, five textures, drawer sachets PDF
Ten pattern PDFs above, each as a standalone, with a bundle that includes all ten.
Price per single simple pattern, three to five dollars. Sculptural or multi size sets, six to eight dollars. Full bundle, twenty two to twenty nine dollars. These align with common Etsy price bands for digital patterns. Etsy
Put the noun first, then the top three buyer details, size or material or use case, as advised in Etsy’s updated title guidance. We will keep titles readable and buyer friendly. EtsyeRank Help
Mirror the language in attributes, description, and tags, and cover both US and UK crochet terminology in the PDF. Etsy
Tie decor language to current Etsy trend themes, playful dinner parties, romantic, rustic European, where relevant. EtsyBetter Homes & Gardens
Cover page, styled product photo, clean title
Overview, skill level, finished sizes, time to make
Materials, yarn, hook, yardage, substitutes, notions
Gauge and swatching, blocking notes, care notes
Abbreviations, US and UK glossary, stitch tutorials page numbers
Step by step instructions with stitch counts per row or round
Schematic, size chart if relevant, and printable chart if needed
Finishing, blocking, assembly, safety notes for anything weighted or stuffed
Styling tips for photos, gift presentation ideas
License, support, and contact
I deliver the pattern PDFs using the structure above.
Your wife follows the instructions to make one sample per pattern.
You style and shoot the samples, then we drop photos into the PDF and finalize the Etsy listing.
We publish in a themed cadence, for example three items for kitchen, two for entry, two for living room, one seasonal, one garden hanging, one quick gift.
We will title using Etsy’s new guidance, and tag with both decor and crochet intent. Etsy+1
Finished size
About 3 in by 4 in when filled and blocked
Materials
DK weight cotton, 25 to 35 yards
Hook 4.0 mm G, or size to meet gauge
Tapestry needle, scissors, ribbon or twine for tie, dried lavender
Gauge
Moss stitch, also called linen stitch, 18 stitches and 18 rows equals 4 in square, lightly blocked
Not critical for a sachet, consistent tension is more important
Abbreviations, US terms
ch chain, sc single crochet, sl st slip stitch
Moss stitch repeat, sc, ch 1, skip next stitch
Abbreviations, UK terms
ch chain, dc double crochet, sl st slip stitch
Moss stitch repeat, dc, ch 1, skip next stitch
Notes
Work a flat rectangle that folds to make a pouch. Work a round of single crochet around the top for a neat edge. Seam three sides, insert lavender, close with a ribbon.
Pattern, US terms
Ch 22
Row 1, sc in second ch from hook, ch 1, skip next ch, repeat to last ch, sc in last ch, turn, 21 stitches
Row 2, ch 1, sc in first stitch, ch 1, skip next stitch, work sc into chain space, ch 1, repeat across, end with sc in last stitch, turn
Repeat Row 2 until the fabric measures 8 in tall, about 36 to 38 rows
Top edge, ch 1, sc evenly across, 21 sc, fasten off and leave a long tail for seaming
Assembly
Fold the rectangle so the top edge becomes the open lip of the pouch, wrong sides together
Using the yarn tail, mattress seam both sides and bottom, or whipstitch if you prefer a visible seam
Insert a small cotton pouch of dried lavender or loose lavender with a thin muslin liner
Close the lip with a ribbon thread, weave the ribbon in and out every second stitch, tie a bow
Block lightly with steam if cotton, avoid heavy water blocking when filled
Care
Refresh scent by adding a few drops of lavender essential oil to the inner muslin pouch
Make it yours
Add a small embroidered lavender sprig, duplicate stitch in purple and green
Add a loop hanger for closets
Work stripes every fourth row for a farmhouse look
Copyright and license
Pattern for personal use and for finished item sales in small batches. Credit Perennial Home and Gardens in your listing text.
Arc Wall Pockets, sculptural set of three, cord or raffia
Rippled Planter Jackets, three sizes
Bee and Bloom Coasters with Nesting Tray
Stacking Harvest Pumpkins
Tiered Hanging Herb Dryer
If this direction looks right, I will start drafting the Arc Wall Pockets and Rippled Planter Jackets next, with photos noted as placeholders for your shoot.