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Kahora Palm Beach Marketing Strategist
Kahora Palm Beach Marketing Strategist
I am working directly with Elisabeth Taylor, CEO and founder of fashion company Kahora Palm Beach. Kahora makes quality, 100% cotton clothing products and has been featured in major publications such as Travel and Leisure Magazine and US Weekly.
In this position I am assisting with marketing strategy to boost the brand's social media presence, maximize reach, and increase visibility. I am responsible for a number of tasks, including but not limited to: creating graphics, crafting emails and newsletters, identifying and connecting with influencers for collaborations, and creating social media content.
Check us out on Instagram @KahoraPalmBeach, or on KahoraPalmBeach.com!
Bonnie Plants Public Relations Campaign
Bonnie Plants Public Relations Campaign
For my public communications campaigns capstone class at the Ohio State School of Communication, I worked with the Bonnie Plants company to create an integrated public relations-marketing campaign aiming to appeal to a new consumer demographic.
For my public communications campaigns capstone class at the Ohio State School of Communication, I worked with the Bonnie Plants company to create an integrated public relations-marketing campaign aiming to appeal to a new consumer demographic.
Bonnie Plants (a subsidiary of Scott's Miracle Gro) is launching new small-space herb and vegetable products that can be cultivated without the need for a garden. The goal of this campaign is to increase sales and brand awareness among consumers living in small spaces in urban areas. Several representatives from Bonnie Plants came into our classroom to hear us pitch our campaigns. The Bonnie company decided to launch this campaign to the public in spring of 2025!
Bonnie Plants (a subsidiary of Scott's Miracle Gro) is launching new small-space herb and vegetable products that can be cultivated without the need for a garden. The goal of this campaign is to increase sales and brand awareness among consumers living in small spaces in urban areas. Several representatives from Bonnie Plants came into our classroom to hear us pitch our campaigns. The Bonnie company decided to launch this campaign to the public in spring of 2025!
My role in this project included primary and secondary market research, audience segmentation, and putting the idea into a seamless and visually appealing document for presentation to the company.
Countertop Cocktails winning campaign group with Bonnie Plants marketing and public relations representatives
KWGM Digital/Content Marketing Internship
KWGM Digital/Content Marketing Internship
Over the summer of 2023, I had the opportunity to work as an intern for Keller Williams Greater Metropolitan real estate company and utilize my knowledge of marketing and communications in a real-world setting.
Over the summer of 2023, I had the opportunity to work as an intern for Keller Williams Greater Metropolitan real estate company and utilize my knowledge of marketing and communications in a real-world setting.
My roles in this position included:
My roles in this position included:
Creating and planning content for use on company socials.
Creating and planning content for use on company socials.
Organizing a handbook for new agents on the team.
Organizing a handbook for new agents on the team.
Planning promotional events.
Planning promotional events.
Researching and capturing images and videos around Cleveland for use in a "Keller Williams Guide to Cleveland Summer".
Researching and capturing images and videos around Cleveland for use in a "Keller Williams Guide to Cleveland Summer".
Aiding with branding and graphics prior to the company's launch of their real estate investment team, Speedy Offers.
Aiding with branding and graphics prior to the company's launch of their real estate investment team, Speedy Offers.
I had the opportunity to work directly alongside the marketing director, the director of operations, as well the CEO of the company, and was exposed to the world of real estate through attending open houses, house tours with clients, and a quarterly meeting that I helped organize in collaboration with the partner mortgage company.
I had the opportunity to work directly alongside the marketing director, the director of operations, as well the CEO of the company, and was exposed to the world of real estate through attending open houses, house tours with clients, and a quarterly meeting that I helped organize in collaboration with the partner mortgage company.
Olami/18 Coffees National Antisemitism Campaign
Olami/18 Coffees National Antisemitism Campaign
Olami's social media marketing internship program has interns work directly with a cohort of other interns from universities around the country. We harness the power of social media as a tool to unite and connect people, to ideate, and to spread positive messages that align with our shared values.
Olami's social media marketing internship program has interns work directly with a cohort of other interns from universities around the country. We harness the power of social media as a tool to unite and connect people, to ideate, and to spread positive messages that align with our shared values.
In this project, we collaborated with 18 Coffees management and consulting firm, under the guidance of author and entrepreneur Caleb Gardner, to launch a huge campaign aiming to tell the public what Judiasm means to us, as well as to identify and confront acts of blatant antisemitism across the country. In the first 3 months of our campaign launching, we had recorded more than 1.8 million impressions, and within the first year our student-run Instagram page had garnered 11.8k followers.
In this project, we collaborated with 18 Coffees management and consulting firm, under the guidance of author and entrepreneur Caleb Gardner, to launch a huge campaign aiming to tell the public what Judiasm means to us, as well as to identify and confront acts of blatant antisemitism across the country. In the first 3 months of our campaign launching, we had recorded more than 1.8 million impressions, and within the first year our student-run Instagram page had garnered 11.8k followers.
My role as team leader within the photography and videography team on this campaign means I am responsible for making final decisions, motivating my teammates, managing my team’s timelines against the larger campaign, and facilitating communication between teams.
My role as team leader within the photography and videography team on this campaign means I am responsible for making final decisions, motivating my teammates, managing my team’s timelines against the larger campaign, and facilitating communication between teams.
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