OBSESS COSMETIC HQ
Obsess Cosmetic was founded in 2020 with a passion for helping women feel confident and beautiful in their own skin. We believe beauty isn’t just skin-deep, it's about self-love and confidence. That’s why we focus on creating safe, effective, and affordable skincare and makeup solutions for everyday routines.
We started with just one product which is the Obsess Glow Serum and have since grown into a full cosmetic and skincare range, including face washes, moisturizers, lip creams, and cushion foundations. All our products are developed through careful research and use high-quality, skin-friendly ingredients that are free from parabens and cruelty.
Our team combines experience from the fields of beauty, pharmacy, and marketing to create products tailored for Malaysian skin and climate.
Our Mission:
To deliver safe, effective, and trustworthy beauty products
To raise awareness on proper skincare routines
To empower women through confidence and self-care
Our Vision:
To be one of Southeast Asia’s leading local beauty brands, known for our transparency, quality, and positive impact.
Wudhu-friendly✅
Cruelty-free & paraben-free✅
Suitable for all skin types✅
Affordable pricing✅
Modern, practical packaging✅
Success does not come easily for Puan Hafizatul Atikah, the founder of Obsess Cosmetics, who has been in business since 2016. Initially from Jerantut, Pahang, and a Bachelor of Human Sciences in Political Science graduate of the International Islamic University. Her work began as a banker, but passion for beauty and fashion allowed her to venture outside of her comfort zone. She was still in school when she realized she had to prove something to the bullies, which led to her developing a profound interest in beauty and fashion. The insults directed towards Puan Hafizatul Atikah seem to give her more motivation to carry on improving herself and her perspective on life. She is inspired to develop herself.