Certified Marketer in Digital Marketing

YP/RFP/RFI/OT/02/01-2021

This program is designed as a proposal RFP for Yayasan Peneraju Pendidikan Bumiputera. The details of the proposal will be shown in the following pages titled RFP.

Certified Marketer in Digital Marketing Program, in collaboration with Cyber Intelligence Information Technology (CIITNET), provides relevant on-the-job and wholesome knowledge, skills & attitude for a rewarding career in Business and Digital Marketing.

You will learn to relate Business Strategies & Management Best Practices to Digital Marketing, on topics which includes:

- Business Growth & Creativity
- Direction & Delegation
- Governance & Collaboration
- Customers & Contracts
- People, Process & Profits

Understanding Business is the first step toward becoming a Successful Digital Marketer. Next you need to understand the technology and psychology behind Digital Platforms, E-commerce, Online & Offline Marketing. Topics includes:

IR4.0 & Cloud Computing
Websites & Apps
Front-end, UI/UX & Back-end
Google, YouTube, FB, Instagram, Twitter & more
Social Media & Content Marketing
Data Science, Analytics & Customer Insights
Cyber Security

Growth Mind-set

Believing that you can learn Digital Technology subjects is the first step towards becoming a Certified Digital Marketer.

Opportunities and technologies is available for us to learn, apply and earn income in a more effective, efficient, economic and safer way. As a skilled Digital Economy worker you can apply for jobs as freelancers/permanent staff or start your own business to earn income on a part-time or full-time basis.

This opportunity is available for those who has a Growth-mindset. One who believe that they can learn and improve themselves no matter what age, education, demographics or past success/failures. The key is that you believe in yourself. Start this journey towards becoming a Digital worker/entrepreneur today, join our CMDM program.

Knowledge

Knowledge becomes useful when learners want to learn about it and inform trainers exactly what they want to learn & why. This exercise of finding out what learners want to learn is called Training Needs Analysis & this is a key practice that we conduct in all of our training sessions.

Skill

Skills will be developed when learners practice and practice the knowledge they learn. Practice also create confidence for learners to practice and earn the income they aim to achieve.

Attitude

Attitude is the key driver for continuous improvement and success for entrepreneurs and digital workers/freelancers. Our success are only limited by our minds, emotions and beliefs.

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