These are the plans and results based on SMAN 71 Jakarta's students' needs
These are the plans and results based on SMAN 71 Jakarta's students' needs
So, here are the price ranges we offer :
<IDR 10.000 got 7 votes,
IDR 10.000 - 20.000 got 20 votes, and
> IDR 20.000 got 3 votes.
Right, the clear winner is the IDR 10.0000 - 20.0000 range. SMA 71 student's vote shows the right price range for a student's budget. So, we know the sweet spot for proper quality without rinsing your cash.
Here are the product types we offer :
Functional items (Totebag, Pencil case, Pouch) got 23 votes,
Accessories (Key chain, Bracelet, Bros) got 5 votes, and
Home Decoration got 2 votes.
Aight, i heard you, guys. We'll sell functional product goods!
Here are the product types we offer :
Batik, got 13 votes,
Kerajinan Kerang, got 9 votes,
Anyaman, got 4 votes,
Gerabah, got 2 votes, and
Wayang, got 2 votes.
Knowing make us can't wait to make Kerajinan Kerang for you, guys! Wait for us, please =>
These are what we got from respondents answer ;
• Awareness : 50% know the craft; and 72,4% found it on Social Media.
• Interest : 83,3% love East Javanese style; 70% have already purchased the East Javanese crafts.
• The Hook : 76,7% want modern design (For example like Keychain, Wrap Cable Tie, or even Pouch), and 79,3% want functional items.
• Price Point : 66,7% prefer the IDR 10.000 - 20.000 range!
So, what we've got, we can take conclusion that the final goal are modern, usefull, and affordable! =)
In this stage, we found that pricing becomes a key challenge. A price below IDR 10.000 may seem attractive, but it risks hurting the seller because it doesn't cover the production costs. On the other hand, a price above IDR 20.000 is less suitable for the target market aka students of SMAN 71 Jakarta because their limited pocket money also needs to cover other daily needs. Therefore. the core issue is finding a price that keeps the business sustainable while also being student-friendly, resulting in an ideal price range of IDR 10.000 - 20.0000 where both sellers and buyers feel comfortable.
So, from the text about, we are questioning :
How can we develop East Javanese craft products with modern designs, functional features, and affordable prices (IDR 10.000 - 20.000) to gain greater recognition, attract purchase interest, and align with the habits of consumers who are exposed to them through social media?
The References of Functional Items (got these pics from google) :
How's it? Interesting, right? We know.... So, what's stopping you? Wait for our very sooooooooon product!