Spotify vs. Netflix: What PMs Can Learn from Freemium and Paid Models

by Cheerly Tannia Hartono

Ads, limits, and nudges—or pure, premium access from day one? Spotify and Netflix play completely different games, and both win big. Here’s what PMs need to know about when (and why) freemium or paid models succeed

Why Words Are a
Product Manager’s
Secret Growth Lever

by Cheerly Tannia Hartono

Talking about user experience, the first ideas that come to mind are probably visual designs. But how do we often think about language? Language plays a vital role in product strategy too; here are ways to maximize it!