ARTICLES
I firmly believe that leveraging various media channels such as the internet, newspapers, radio, and television enables reaching a diverse and expansive audience. Media, as a powerful conduit, plays a pivotal role in informing the public about global events, including advancements in scientific research. I utilize these platforms to connect with a non-academic audience, providing them with insights into my research areas and expertise. This engagement yields diverse perspectives and enriches the discourse. Below are examples of my work in this regard;
Malaysia needs to sing a different tune about rock music , Free Malaysia Today (FMT), 15 March 2023, Malaysia.
Preserving the legacy of Malaysian rock music: Why it matters now more than ever , MalayMail, 10 March 2023, Malaysia.
Immigrants and Entrepreneurial Opportunity Identification: The Future of Migrant Europe?, Crossroads Europe - Graduate Forum (UACES), 11 October 2019, United Kingdom.
Entrepreneurship and Immigration (work with Prof.Vladi Finotto), Researchista.com, 17 July 2019, Netherlands.
The Global Trend of Emerging Niche Cosmetics, Ingredient South Asia Magazines (ISA), April 2017, India.
Malaysian Cosmetics, Emerging Market to the Global Brands, Pharmaceuticals & Cosmetics Column, Salaam Gateway,19 January 2016, Kingdom of Bahrain.
Having Impact in Media, White Rose Social Science Doctoral Training Centre, Newsletter Issue No.13, January 2016, United Kingdom.
Our Cosmetics Brands’ Huge Potential, New Straits Times, 3 November 2015, Malaysia.
Great Demand for Halal Cosmetics, The Star Asia News Network, 13 March 2015, Malaysia.
Special Articles Contribution for Cosmetics at Global Islamic Economy Gateway under Knowledge Collaboration Project with Thomson Reuters Halal Knowledge Collaboration, January 2016, Kingdom of Bahrain.
Breaking the Wall of Immigrant Entrepreneurs, Falling Walls Fragments Blog, In the Spotlight Column, Falling Walls Foundation Berlin, 6 April 2016, Germany.
News Clipping for business history in consumer industry, Malaysia External Trade Development Corporation (MATRADE) The National Trade Promotion Agency of Malaysia, November 2015, Malaysia.