Services

A Video Business Card (VBC) is a brand video that presents various aspects of a business in a specific order: who the business is, why they do what they do, what they do, how they are different, and a call to action (CTA).

• It aims to connect passionate business owners with their target audience, establish them as industry experts, and prompt action.

• It can work 24/7 to showcase the business, streamline sales processes, and save time for sales teams.

• It positions the business as an expert, potentially increasing conversion rates and allowing for higher pricing (ie Shampoo Bottle Packaging).

• By sharing the deeper story behind the business's existence, the VBC helps develop relationships with various stakeholders, leading to faster business growth.

• *The VBC solves problems for business owners by saving time during the sales process, making more money by presenting your client in the BEST possible way with clear messaging, and fostering relationships through reaching a bigger audience online than they can do 1 by 1.

A video testimonial is a video of a customer or client praising a company.   It’s one thing for a business to create their own advertisements that talk about the features & benefits of their product or service. It’s another to let people see how it improves real customers’ lives!

• Establishes trust and credibility through social proof, influencing potential customers' decisions.

• Can be used on websites, social media posts, email drips, and even when talking to new prospects to help increase sales.

• Enhances emotional connection, making conversions easier and generating more revenue (ie. Amazon reviews example)

• You can help your client capture genuine, unscripted responses from customers to enhance the effectiveness of their testimonials. Authenticity and storytelling contribute to making testimonials more engaging and impactful.

• Main Parts of a Testimonial: introduce the customer and their problem, address obstacles, and highlight the solution your client presented and the impact it had.

FAQ videos are an effective way to deliver information to prospects, addressing common questions and objections.  This saves time by providing information upfront, freeing businesses to focus on growth.

• Saves time by providing information upfront, freeing businesses to focus on growth.

• Generates more revenue by educating prospects, optimizing website traffic, and enhancing advertising effectiveness.

• Builds relationships by demonstrating care and investment in helping customers find information. The more time a potential customer spends watching videos about a business, the more likely they are going to convert into a customer.

A process video takes a prospect through your client’s process and how it all works at a much deeper level.  If a VBC was the wide lens of all aspects of the biz, the process video is the zoom lens on how they accomplish their transformation in greater detail.

If a potential customer doesn’t understand how the process works, they might have a hesitation and not buy.  Process videos help us show a potential customer how it all works in a clear-cut manner in a video to help overcome those objections and streamline the sales process.  Even if the process is super complex, you can help your client break it down into simple steps anyone can understand.

• Process videos make complex processes seem easy and straightforward which encourages action to achieve a transformation.

• Useful for industries with complex operations or where visual demonstration is key: show don’t tell.

• Saves time by streamlining communication and eliminating the need to explain processes repeatedly over and over again.

• Particularly beneficial for high-ticket products/services with LONGER sales processes (ex. takes months to close a deal)

• Versatile: Can be deployed on websites, in email drips, ad campaigns, or on "Thank You" pages

A case study is a video where you interview your client about a specific scenario they encountered, how they dealt with or overcame that, and the final outcome that they were able to achieve.

• Solves the problem of the "Iceberg Effect."

  • Alot of effort, skill, and planning goes into a project and most people only see the final outcome. Case study videos can show the behind-the-scenes work none typically sees.

• Builds authority and credibility, fostering confidence and making clients more likely to choose the business.

  • Can efficiently showcase transformations that occur over longer periods in just a few minutes.

• Enhances emotional connection with the audience, increasing the likelihood of action, whether it's a purchase or donation (ie. AHA videos)

• Deployable on websites, in email automation, social media, and for referrals, enhancing relationships and saving time.

A "sales video" or a "video sales letter" (VSL) is a video designed to get a potential customer to take a specific action, such as making a purchase or signing up for a service.

If a business spends a ton of time on the phone explaining their product or service you can help them create sales videos to streamline that process, especially if they have MANY products or services.

• A sales video or VSL is a persuasive marketing tool designed to drive conversions by presenting a problem, offering a solution, and compelling the viewer to take action.

Video podcasts can cover a wide range of topics, including news, entertainment, education, storytelling, interviews, and more. Typically they are episodic in nature and available for streaming or download online.

We can help our clients capture these video podcasts with good quality video and audio and deliver it both long format and as short format reels.  The last thing your client would want is to interview someone for an hour, have them leave, and realize that they never hit the record button or the audio was messed up.

• Podcasts are a more organic, natural way to capture people on camera, and we can get a ton of content for a client without needing to spend hours and hours writing scripts. Because of this, it can be a great way to work with business owners who aren’t as comfortable being on camera.

• By interviewing experts or other key people, your client will be seen by their audience as being on the same level as that person, which establishes authority, and creates great relationships.

• Talk about their business, industry, things they’ve learned, guest stories, or anything else that viewers might find valuable.

Social media content can establish authority by demonstrating expertise and knowledge in their particular field, providing valuable information and insights, and building a loyal following.  We can help our clients by creating high-quality video content for them to share on different social media platforms (Facebook, LinkedIn, Instagram, Youtube, etc…) on a regular basis.

At the end of the day, MORE VIEWS + MORE OPPORTUNITIES.  By increasing a client's engagement and visibility online, more people will know who they are and what they do.  Clients often know this but struggle to keep up with everything.

They don't know what they should create, they don’t like how they look on camera, they have no time to edit, etc.  You can help them come up with content ideas, film the content, edit it for them, and even post it.   There is a huge difference between trying to do it all by yourself versus having a Content SAVAGE there to help come up with creative ideas & pump you up while you film.

• By INCREASING your client's appearance online with QUALITY content with STRATEGY behind it will help educate customers about their offer, build excitement around it, and let them charge more as a result. How someone presents themselves and their business online can DIRECTLY affect how much they charge.

• Regular posting helps to maintain a strong presence on social media and will help keep your client’s audience engaged and interested in their content. This will lead to increased trust and credibility, which can help to attract new followers, drive traffic, and generate new business opportunities.

• Social content is not always JUST video. You can also offer photo’s or any other type of content you are comfortable creating to help your clients keep up with the trends.

• Focus on the value of helping them come up with the content, create the content, and possibly help implement the content. Get them to focus on the value of increased visibility, consistent content, and the right messaging.

• The easiest way to create social media content is talking head with broll laid on top. This could be videos you help a client record or videos they record themselves and send to you.

A video ad is a video meant to capture the attention of a potential customer and entice them to take action, usually to visit a website.  Businesses can run paid video ads on platforms like Facebook, Instagram, and YouTube to get in front of potential customers.

Video ads are an incredibly efficient way to get in front of target clients online with SCALE and as that demonstration just showed, they can save clients a TREMENDOUS amount of time & money and help establish relationships as a result.  Because video is so powerful, video ads are statistically the most profitable and powerful type of advertisement in the world.

• The goal of a video ad is to get a potential customer curious enough to click on your ad, visit your landing page, and take action. Ads are NOT meant to sell the product or service in the actual ad itself!

  • Your LANDING PAGE is meant to sell that product or service, ideally complete with a great VBC, value video, video testimonials, or any of the other incredibly powerful video assets a client might benefit from.