Hello! I’m an Assistant Professor of Operations and Decision Technologies at the Kelley School of Business, Indiana University. 

My research interests lie at the intersection of technology, business, and society. My work centers on technology driven societal change, with a particular focus on the underrepresented groups. To study these dynamics, I employ state-of-the-art empirical estimation methods and machine learning models to address critical questions at the nexus of digital technologies and society. I am particularly interested in how digital innovations shape organizational behavior and broader social outcomes. Through this work, I aim to generate insights that help organizations navigate the digital landscape effectively, fostering both technological advancement and social good. 

My recent work examines how privacy concerns impact mobile health app usage in the wake of the Dobbs v. Jackson decision. Using user-session level Android app usage data, I show that after the ruling, apprehensions about the potential use of reproductive health data in abortion-related prosecutions created a substantial chilling effect on health-app engagement. Specifically, I found a significant decrease in usage, with a more pronounced effect among women and on apps that focus on reproductive health tracking. I also document an increase in privacy-preserving behaviors, such as the adoption of secure browsers, indicating shifts in user behavior in response to heightened privacy risks. My work highlights how privacy concerns can influence healthcare technology adoption, with broader implications for digital health platforms.

I hold a Ph.D. in Information Systems and Management from Carnegie Mellon University’s Heinz College. Prior to my doctoral studies, I worked as a Research Associate at the Indian School of Business. I earned a Bachelor’s degree in Engineering from the National Institute of Technology, Karnataka, and an MBA from the Indian School of Business, Hyderabad.

Curriculum Vitae (Aug 2025)