Navteq's underlying map database is based on first-hand observation of geographic features rather than relying on official government maps. It provides data used in a wide range of applications, including automotive navigation systems for many car makers, accounting for around 85% of market share.[citation needed] Most clients use Navteq to provide traffic reports in major metropolitan areas throughout North America.

Map errors are handled using Navteq Map Reporter, which is described as a "community-based online tool for suggesting changes to the Navteq map".[4] The Navteq Map Reporter's API makes it possible for manufacturers of devices using Navteq maps to build in error reporting features into their products.[5]


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The company was founded in 1985 by Barry Karlin and Galen Collins. Karlin, originally from South Africa, told interviewers that he started the company after being frustrated with a paper map of the San Francisco, California area. He thought 'Wouldn't it be nice if I had someone sitting next to me in the car who knew the way?'[6] Collins created a pilot navigation system in the San Francisco area. However, basic testing showed the system could generate impossible directions. They realized that the system not only had to have accurate maps, but also detailed data on turn restrictions, one-way streets and other local issues.[6]

In the 1990s, the company changed its business model so that instead of building kiosks itself, it licensed its maps to be used by other hardware makers. Philips Electronics acquired the company in the early 1990s and invested nearly US$600 million in building the database for a car-based mapping device. Both Karlin and Collins left after the takeover but Shields remained, rising to chief executive officer in 1996.[7]

In 2012, Nokia, announced that it would cut 10,000 jobs, which included the closing of their traffic gathering offices in many major cities across the United States.[15] From 2012 to 2013 Traffic.com disseminated traffic information to end-users around the United States solely from their operations headquarters in Chicago. In 2013, Nokia sold the Traffic.com URL address and adopted "Here.com" to pair with their new mapping division's identity, Here.[16] The new brand name, HERE, was introduced for Nokia Location & Commerce. The website functions in the same fashion as Traffic.com did, providing traffic information over maps of major cities.[17]

Here Technologies (stylized and trade name as HERE and here) is a Dutch multinational group specialized in mapping technologies, location data and related automotive services to individuals and companies. It is majority-owned by a consortium of German automotive companies (namely Audi, BMW, the Mercedes-Benz Group) and American semiconductor company Intel whilst other companies also own minority stakes. Its roots date back to U.S.-based Navteq in 1985, which was acquired by Finland-based Nokia in 2007. Here is currently based in The Netherlands.

Here captures location content such as road networks, buildings, parks and traffic patterns. It then sells or licenses that mapping content, along with map related navigation and location services to other businesses such as Alpine Electronics, Garmin, BMW, Oracle Corporation and Amazon.com. This third-party licensing constitutes the core of the firm's business.[1] In addition, Here provides platform services to smartphones.[2][3] It provides location services through its HERE applications, and also for GIS and government clients and other providers, such as Microsoft Bing (from 2012 through 2020), Meta Platforms, Yahoo! Maps, and the Samsung Gear S2 (and earlier models) maps app.[4][5] HERE has maps of about 200 countries, offers voice guided navigation in 94 countries, provides live traffic information in 33 countries and has indoor maps available for about 49,000 unique buildings in 45 countries.[6] The company is also working on self-driving technology.[7]

In April 2011, Nokia released a beta version of 3D maps that covered 20 cities in the world. By August 2011, the coverage had expanded to 23 cities, and in 2012, Nokia bought EarthMine, which specializes in street level 3D image capture.[22]

The 2016 Jaguar Cars XF and XJ models incorporate HERE map technology drive guidance in their in-car infotainment systems. All of the features of the HERE suite are available to the driver, including maps, navigation, and social sharing using Glympse. Another feature of HERE Auto is the ability to plan the journey from the Android or iOS app before entering the car. Country and region maps are also able to be downloaded directly to the flash-based storage of the HERE Auto system itself, much like the ability to store offline maps on devices using the Android/iOS HERE apps.[44][45]

HERE MapCare was first implemented with Volvo vehicles in 2009 and has since spread to at least 23 other manufacturers (such as Hyundai, Mazda and Mitsubishi) utilizing HERE maps data in their infotainment systems. HERE map data is updated for a period of around three years from the date of purchase of the vehicle and is performed at the time of service from the car dealer. There is also the option of updating maps data via USB memory stick or memory card.[46]

Here also has a presence at major motor trade shows around the globe. For example, at the Mondial de l'Automobile 2014 show in Paris, HERE had its maps in 50 of the 62 cars on show. HERE also attends other major trade shows such as CES in Las Vegas.[49]

In August 2015, Here introduced a new traffic-jam warning system called Traffic Safety Warning. The system works in alerting the driver with a suitable time period to react to the fact that there is a traffic jam up ahead. Data is updated every minute and is yet another way in which data collected is used to the benefit and safety of drivers.[50]

In June 2015, Here published an interface specification named the Sensor Ingestion Interface Specification. This standard defines how sensor data gathered by vehicles on the road can be sent to the cloud to update maps on the fly. The premise of the technology is to allow for the collection of data to alert other cars on the road to traffic obstacles or accidents in the vicinity.[51] HERE has called for leading car manufacturers from across the world to promote its specification and call for a standardized data format, thereby leading to all consumers receiving the same traffic data reporting.[52]

Also part of the field of autonomous vehicles and automated driving is the Live Roads technology. HERE is currently developing a technology that will be able to alert drivers of conditions such as weather to alert other drivers of possible hazards, or to avoid a particular area whilst driving. An example is the aggregation of data from windshield wipers and slipping tires to notify other drivers to avoid an ice-filled area. The company is also investigating Humanized Driving where data is collected on driving habits on roads, and provisioning this data to allow automated cars to follow how drivers behave (speed, traffic lights, etc.) when driving on certain roads.[55]

In November 2012, Here created an HTML5-based web service for iOS. The free app provides iPhone users with maps in almost 200 countries as well as public transit, walking and driving directions. Voice guided navigation is available for walking directions. It also provides multiple map views including a satellite view, public transportation view and live traffic view. HERE Maps on iOS received lukewarm praise mostly because it was a web application and not a native one.[citation needed] HERE Maps for iOS got multiple bad reviews from the start stating it was "a mess", "a wreck", "unfinished", "buggy"[60] and "rushed out HTML5-powered turkey".[61] It was pulled from the App Store in December 2013, after having not been updated for 10 months.[62] The Here web site was offered as replacement, however, as of December 2014, Here noted that they plan to "officially launch HERE for iOS in early 2015."[63] Here was re-launched as a true app designed for iOS application on 11 March 2015.[64] Some of its retailing and commercial density maps are the result of its partnership with the for-profit, business mapping observatory EIXOS.[65]

HERE Drive provides navigation designed for in-car driving in 94 countries. Its features include visual and audio speed limit warnings, voice-guided turn-by-turn navigation with spoken street names (optional) in more than 60 countries in 50 different languages and offline availability. The user interface is designed for drivers, and map data includes 260 attributes such as turn restrictions, physical barriers and one-way streets. HERE Drive and HERE Drive+ have optional live traffic information where available, but both lack dynamic rerouting, which is restricted to everyday commuting in a few countries only and then does not come with voice guidance.[citation needed]

It also has free of charge turn-by-turn voice-guided navigation, HERE Drive 3.0 (earlier Nokia Drive), which can also be used without an Internet connection using preloaded maps.[70] It is also possible to de-clutter the surroundings: version 1.5 has a "Sightline" feature where users can narrow their view to just what is in the direct line of sight, making it easier to spot interesting places.

Nokia stated that the Nokia 808 from 2012, would be the last Symbian phone.[77] Symbian development has halted, therefore no new features for Nokia Maps are to be expected. Accenture was responsible for maintenance of Symbian and Nokia Maps until 2016.[76]

Maps for the Series 40 platform (such as early phones from the Nokia Asha series) were limited compared to other platforms. The maps were streamed online into the device or pre-downloaded with Nokia Suite. In some markets, the phones came with a SD card with preloaded local maps. They mostly did not have turn-by-turn navigation, and pedestrian routes were limited to 10 kilometres (6.2 mi) length. As none of the Asha series phones had GPS, positioning was done by Cell ID of the cellular network or by using the Wi-Fi positioning system. An exception was the Nokia 2710 Navigation Edition, which was an S40 phone with GPS and full turn by turn voice navigation. be457b7860

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