MrEricB Games
Effective date: 24 October 2026
This policy applies to all mobile games published by MrEricB (Eric Brooks, United Kingdom) on the Apple App Store and Google Play (“our games”). Eric Brooks is the data controller for our games.
Our games have no accounts and no servers of our own. Your scores, settings and progress stay on your device.
Some of our games are free and show ads from Google AdMob. In those games, Google collects some device and usage information to show and measure ads. If you’re in the UK, EU or Switzerland, you’re asked for consent first.
Leaderboards, achievements and in-app purchases are handled by Apple or Google. We never see your account or payment details.
We don’t collect personal information ourselves, and we never sell data.
Games that don’t show ads collect no personal information, location data or device identifiers. They use no analytics or tracking. Any information they save stays on your device (see “Information stored on your device”).
Games that show ads say “Contains Ads” on their store page. These currently include:
Vertex Storm
These games use Google AdMob to show banner ads, full-screen ads between games, and optional “rewarded” videos you can choose to watch for an in-game reward, such as continuing a game.
To show, limit and measure ads and to prevent fraud, Google and its advertising partners may collect:
Device identifiers. This includes the advertising identifier: Apple’s IDFA, only if you allow tracking, or Android’s Advertising ID. It’s used for showing and measuring ads, limiting how often you see the same ad, and preventing fraud.
IP address and the approximate location it suggests. Used to show ads suitable for your region and to prevent fraud.
Device and app details, such as model, operating system version, language and app version. Used to deliver ads that work on your device.
Ad interactions, such as ads shown, taps and video views. Used for measuring and reporting on ads.
Crash and performance data from the ads software. Used to keep ads working reliably.
Google handles this information under its own policies:
Google Privacy Policy: https://policies.google.com/privacy
How Google uses information from apps that use its services: https://policies.google.com/technologies/partner-sites
We don’t receive any information that identifies you personally from Google, only overall statistics about ads.
Consent (UK, EU and Switzerland): The first time you open a game with ads, Google’s consent message lets you accept or refuse personalised ads. You can change your choice at any time in the game’s Settings → Privacy Options.
Tracking permission (iPhone and iPad): iOS may ask whether the game can track you across other companies’ apps. If you choose “Ask App Not to Track”, your advertising identifier isn’t shared and you’ll still see ads, just less personalised ones. You can change this in iOS Settings → Privacy & Security → Tracking.
Android: You can reset or delete your Advertising ID in your device’s Settings → Privacy → Ads. The exact location varies by device.
Remove Ads: Where a game offers a “Remove Ads” purchase, it switches off the banner and the ads between games. Optional reward videos stay available because they only play when you choose them.
Our games may save the following on your device so the game remembers your progress. This information isn’t sent to us.
High scores, levels reached and game progress
Settings such as sound, music, vibration, controls and colours
Daily streaks and achievements earned
Whether you’ve bought an in-app purchase such as Remove Ads, and a count of games played since the last ad
Deleting the game deletes this information.
iCloud and reminders: If you’re signed in to iCloud, your game progress (scores, stars, streaks, unlocks and settings) is synced between your devices through Apple’s iCloud. We can’t see this data. Daily reminders are optional notifications created on your device; no information is sent to us.
If you’re signed in to Apple Game Center or Google Play Games, your scores and achievements are sent to that service so they can appear on leaderboards. Apple and Google run these services under their own privacy policies:
We can see leaderboard entries (your nickname and score) like any other player, but nothing else about your account.
Purchases, such as Remove Ads, are processed entirely by Apple or Google. We receive no payment information. Our games only check with the store whether you own a purchase, so they can unlock it and let you restore it on a new device.
Our games aren’t directed at children under 13, and we don’t knowingly collect personal information from children. Our games have no chat, sharing or account features. Games with ads aren’t set up to show ads to children.
Personalised advertising is based on your consent, which you can withdraw at any time in the game’s Settings → Privacy Options.
Non-personalised ads, ad measurement and fraud prevention rely on the legitimate interest in keeping our games free and safe to use.
You have the right to access, correct or delete your personal data, to object to processing, and to withdraw consent. Because we don’t hold any personal data about you, requests about advertising data are best made to Google. You can also reset your device’s advertising identifier at any time. If you’re unhappy with how your data is handled, you can complain to the UK Information Commissioner’s Office at https://ico.org.uk, or to your local data protection authority.
If our games start handling information differently, we’ll update this page and the effective date at the top.
If you have any questions about this policy or our games:
Email: mrericb_games@icloud.com
Instagram: @mrericb_games