0450

Paper 1

• Part a - [2 marks] -  KK 

• Part b - [2 marks] - KK

• Part C - [4 marks] - (K+APP)X2

• Part D - [6 marks] - (K+APP+AN)X2

• Part E - [6 marks] - Point 1 (PRO or agree) and Point 2 (CON or disagree) and Conclusion (justify choice and rejection with NEW points)
  
  
  

Paper 2

• Part a - [8 marks] - Variant 1 = KAPPANAN X 2

Variant 2 = KAN X 4

Variant 3 = KAPP X 4

• Part b - [12 marks] -
  
  For each aspect:
  PRO/CON and chain of analysis leading back to sales, cost or reputational impacts
  
  Conclusion:

  • • Choose, justify choice and rejection (use NEW points and 3 or more if possible)