Minnesota Statewide Media Project

Recommended this month:  

This month CCL is focusing on National Conference and Lobby Day, extreme heat and healthy forests.

Earned media opportunities:

• Conference media: 

--CCL will be sending out a press release in the Twin Cities metro area that will discuss CCL and lobby days and tie it in with extreme heat and energy affordability. Please contact the Statewide Media Manager if you want to submit the press release to media in your area. 

--You could pitch human interest stories to local reporters about people from your chapter who are attending the conference.

• Extreme heat is becoming one of the clearest ways communities experience climate impacts directly. You could pitch to local reporters covering heat impacts and offer volunteers for interviews who can connect lived or professional experience with CCL’s policy solutions. 

LTEs and op-eds:

• Dangerous heat: In LTEs we can write about how our communities are already experiencing impacts. That could be the inability to stay cool, sport disruptions, energy demand or the cost of energy. Then make the connection: pollution from burning fossil fuels is overheating the planet which scientists tell us makes extreme heat more frequent and more severe. The good news: Congress can help accelerate the solutions!

• As Congress advances FY2027 appropriations, we continue to include opportunities around healthy forests and wildfire preparedness.

LTE Signup: One idea discussed in the Statewide Media Managers meeting was each chapter having a signup for doing an LTE or op-ed each month (or more or less frequently). Chapter members could each sign up to do an LTE every six months or yearly or quarterly, etc. If your chapter doesn't do this, perhaps discuss with your chapter leader.

At the State Level

• CCL Minnesota Current State-Level Media Topics--contact Statewide Media Manager for guidance.