Cookie Policy

Last Updated: 26/10/2025

MK Fortune (“we,” “us,” or “our”) uses cookies and similar tracking technologies to enhance your experience, understand user behavior, and ensure our website operates efficiently. This Cookie Policy explains what cookies are, the types we use, why we use them, and how you can manage your preferences.

By using our website, you consent to the use of cookies as described in this policy, unless you have disabled them.

1. What Are Cookies?

Cookies are small text files placed on your device (computer, smartphone, or tablet) when you visit a website. They store information that can help the website remember your actions and preferences over time. Cookies can be first-party (set by our site) or third-party (set by external services we use, such as analytics or advertising partners).

Cookies serve multiple purposes, including:

• Enhancing website functionality and performance

• Remembering user preferences and settings

• Measuring website traffic and usage patterns

• Delivering personalized content or advertising

• Tracking affiliate referrals for accurate reporting

2. Types of Cookies We Use

We use several categories of cookies on our website, each serving specific purposes:

2.1 Strictly Necessary Cookies

• Essential for the operation of our website

• Enable core functions such as security, page navigation, and access to secure areas

• Cannot be disabled without affecting website functionality
  
  

2.2 Performance and Analytics Cookies

• Collect information on how users interact with the website

• Track pages visited, time spent on pages, and errors encountered

• Help us analyze trends, optimize performance, and improve user experience

• Data is anonymized and used in aggregate
  
  

2.3 Functional Cookies

• Remember choices you make on the website, such as language preferences or display settings

• Enhance your experience by providing personalized features
  
  

2.4 Advertising and Targeting Cookies

• With your consent, used to deliver relevant advertisements based on your interests

• Measure the effectiveness of advertising campaigns

• May involve third-party networks and affiliate partners

3. Third-Party Cookies

Our website may include cookies set by third-party providers, such as analytics, marketing, or affiliate platforms. These third parties are independent controllers of their cookies, and their practices are governed by their own privacy policies. We are not responsible for third-party cookie usage beyond our site.

Examples of third-party services may include:

• Google Analytics or similar traffic analysis tools

• Advertising networks for personalized marketing

• Affiliate tracking platforms for referral programs

4. Managing and Controlling Cookies

You have the right to manage, block, or delete cookies at any time. Options include:

• Browser Settings: Most web browsers allow you to control cookie preferences, including blocking, deleting, or notifying you of cookie usage

• Cookie Consent Tools: Where available, use the website’s cookie management options to enable or disable specific categories

• Opting Out of Third-Party Cookies: Visit the relevant third-party provider’s opt-out tools or privacy pages
  
  

Please note that disabling or deleting cookies may impact the functionality and user experience of our website.

5. Legal Basis for Using Cookies

Under GDPR and other applicable laws, we rely on:

• Consent: For non-essential cookies, such as analytics and advertising cookies, we request explicit consent before placement

• Legitimate Interests: For strictly necessary cookies required for website functionality, processing is based on our legitimate interest to provide secure and efficient services
  
  

You can withdraw consent for non-essential cookies at any time via browser settings or the cookie management tools provided on our website.

6. Duration of Cookies

Cookies may remain on your device for varying periods:

• Session Cookies: Temporary cookies that expire when you close your browser

• Persistent Cookies: Remain on your device for a set period, such as weeks or months, to remember preferences and tracking information
  
  

We regularly review cookie lifetimes to ensure they remain proportionate and necessary.

7. Updates to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in technology, laws, or website practices. Updates will be posted on this page with a new “Last Updated” date. Significant changes may also be communicated via a website notice.

We encourage users to review this Cookie Policy regularly to remain informed about our use of cookies and tracking technologies.

8. Contact Us

For questions regarding this Cookie Policy or your cookie preferences, please contact us at:

Email: Contact email

We are committed to providing transparency and helping you manage your privacy preferences effectively.