I help technology companies tell their stories with clarity, credibility and impact. With extensive experience in Silicon Valley — first as a journalist, then as a corporate communications leader — I know how to translate complex ideas into messages that resonate with reporters, industry analysts, employees, customers and prospects.
I spent nearly two decades as a technology reporter, editor and columnist for the San Jose Mercury News, covering the companies, innovations and leaders that shaped Silicon Valley. My columns earned honors from the Society of American Business Editors and Writers as well as the California Newspaper Publishers Association and gave me a front-row seat to the evolution of world-changing technology.
After journalism, I transitioned to corporate communications, leading programs for companies including Ooma, Gigya, Infoblox, Logitech and Microsoft. Along the way, I’ve managed everything from global PR and analyst relations to executive visibility, customer storytelling and thought leadership initiatives.
Message development and positioning
Media strategy and campaign management
Press releases
Media training
Blog posts, white papers and thought leadership articles
Quarterly or annual indexes and reports
Speeches, bylined articles and other leadership content
Employee messaging and internal communications
Message development and briefing strategy
Analyst engagement
Questionnaire support
Testimonial videos
Written case studies
Customer advocacy programs
Customer testimonials
Product demos
Training videos
Executive presentations