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Client Case Study #2 : Space By Charmaine:

Client: Charmaine Kossew
Business: Space By Charmaine
Industry: Professional Organiser
Duration of Partnership: 1,5 Years (As of July 2025)

When Charmaine approached us, she had an amazing business as a professional organizer. However, she had no social media presence to show for it. She didn’t have Instagram or Facebook—all her business and attention came from mouth to mouth and Google. Our goal was to help her share her work online in a way that showcased her skills while showing off her unique touch.

Step 1: Introducing Charmaine

The first step was helping people get to know Charmaine as a person. Professional organizing is a personal service, so it made sense to start by showing the person behind the business.

Through posts and stories, we introduced Charmaine as a person and explained her unique 3-step process to organization:

Declutter:Setting aside anything no longer needed, in order to free up space.
Organize: Items are grouped, labelled and stored, creating sustainable structure, access and order.
Optimize: Opening and enhancing your space; rearranging existing furniture, adding fresh greenery and soft finishings.

We did this to help her audience feel like they understood her methods and could trust her with their spaces.

Step 2: Showcasing Her Work

Once we had introduced Charmaine and her process, we started focusing on her projects. Her social media feed now features:

Before-and-after photos that show the dramatic transformations she creates.
Videos to showcase her process, giving followers a behind-the-scenes look.
Testimonials to spread the words of happy clients, to build trust and boost credibility. .

The mix of her work and her positive reviews helped us build a brand identity and establish trust amongst new followers.

The Results

Since we began working together, Charmaine’s audience has been growing steadily. More people are engaging with her posts and, hopefully, discovering the value of professional organizing.

From absolutely no social media at all to having a growing presence, Space By Charmaine is now reaching an online audience who can see her incredible work and get inspired to bring order to their own lives.

Client Case Study #1: Brad Williams Sports Science

Client: Bradley Williams

Business: Brad Williams Sports Science

Industry: Sports Science

Duration of Partnership: 2 Years (As of July 2025)

Services Provided: Social Media Management

The Challenge

Brad Williams, a sports scientist based in Observatory, wanted to refine his online presence and increase engagement for his business, Brad Williams Sports Science. While his social media accounts were active, there was room to enhance the consistency, visibility, and impact of his content to better connect with his audience and build a stronger brand.

The Solution

Over the past year, the focus has been on:

Brand Identity: We developed a more consistent visual and messaging theme to help Brad's business stand out in the competitive sports science space, making his content easily recognisable and aligned with his values.
Consistent Posting: Establishing a steady posting schedule to keep his audience engaged with relevant content, including tips, giveaways and advice related to your health.
Engaging Content: Creating content that was both useful and engaging, aimed at encouraging audience interaction and building a community around his business.

The Results

Steady Growth: Brad’s social media following has grown at a steady pace of 5-10 new followers per month. While growth has been gradual, this reflects a consistent and ongoing interest in the content being shared.

Engagement: Regular engagement from followers on posts, with many liking and commenting in particular.

Key Takeaways

Consistency Matters: Even with modest growth, regularly sharing content can lead to ongoing engagement and a steady increase in followers over time.
A Clear Brand Helps: Having a defined and consistent brand identity helps establish recognition with the audience.
Value Drives Engagement: Focused, relevant content that invites interaction can foster a stronger connection between a business and its audience.

Brad's Website: https://www.bradwilliamssportsscience.com/

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