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Bob Yeatman: Regional General Manager, Northeast Region

Bob Yeatman, currently serving as the regional general manager for the Western Region will become regional general manager for the northeast region. Yeatman will report directly to Adam Chamberlain, senior vice president of sales, and will manage and direct regional staff as well as the sales and service field organization to support dealers in the region. Yeatman has been with Mercedes-Benz for over 25 years in a variety of positions, including general manager of sales operations and general manager of Mercedes-Benz Financial Services (MBFS).

Tracey Matura: Regional General Manager, Western Region

Replacing Yeatman as general manager of the western region will beTracey Matura. In this position, Matura will oversee all service, sales, marketing, operations and dealer relations for the company's western region in Irvine, CA, reporting directly to Adam Chamberlain. Most recently, Matura served as general manager, central region and has held various positions at Mercedes-Benz for over 20 years, including general manager of smart and general manager of SRD and General Counsel. In her new role, Matura will manage and direct regional staff as well as the sales and service field organization to support dealers in the region.

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Mike Nolte: Regional General Manager, Central Region

Mike Nolte will become regional general manager, central region. In his new role, Nolte will report directly to Adam Chamberlain, and will be responsible for all service, sales, marketing, operations and dealer relations for the company's central region in Chicago, IL. Most recently, Nolte held the role of general manager, sales operation at MBUSA and has held other senior-level positions in Global Sales, including Vice President of Mercedes-Benz Russia responsible for Own Retail Operations along with serving as CEO of Mercedes-Benz Egypt.

M. Bart Herring: General Manager, Sales Operations

M. Bart Herring replaces Nolte as general manager, sales operations. Herring will oversee the development and implementation of all policies, programs and activities in support of all Mercedes-Benz new vehicle sales and objectives. He will also be responsible for sales volume planning, reporting to Adam Chamberlain, which aligns MBUSA's strategic sales direction and front-line execution. Herring previously held the role of general manager, product management and has been with the organization for 18 years in various management roles.

Dietrich is from Baltimore, Maryland, move to Charlotte in 2009 after attending college at Wingate University. He entered the car business in 2012 as a Buyer and was promoted to Senior Buyer in 2014. Dietrich joined the Hendrick Automotive Team in 2017 as the Wholesale and Inventory manager. In his leisure time, Dietrich enjoys spending time with his family, participating in outdoor activities, and playing sports.

Cameron joined our team in October 2014. With a technician background, he began his journey as a shop foreman. He then became service manager a couple of years ago.

Outside of work, Cameron enjoys spending time with his wife, riding ATV's, camping, and hanging out with friends.

We are happy to have Cameron on the team.

Nate joined our team in January 2022. He is from Philadelphia, PA. He has been living in North Carolina since 2014. He enjoys his position as Product Concierge because he is able to further explain features on client vehicles. He also enjoys handling social media platforms as he has a passion for photography. Nate owns a CLK and has always loved the Mercedes brand. He was previously an IT project manager for 7 years. He is excited to see how his skill sets translate to the Mercedes-Benz brand.

Outside of work, Nate enjoys singing, producing music, photography, cinematography, playing video games, and flying drones. He also attended CAPA (Creative and Performing Arts) school, which is the same high school Boys II Men and The Roots graduated from. Interestingly enough, Nate has been lucky enough to travel the world when he was in the Navy. he has been to Iceland, Denmark, Sicily, Cyprus and other cool countries!

Nate's favorite Mercedes-Benz vehicle is the concept vehicle, Vision AVTR. We are happy to have Nate on our team!

Brian moved down to Durham in 2004 from the DC area as aregional sales manager for a national truck equipment manufacturer. He has over20 years of experience in the commercial vehicle market, so naturallyMercedes-Benz of Durham had to have him join our team as our SprinterSpecialist. ff782bc1db