Online Short-Term Course
on
Digital Marketing
Organized by
Vinod Gupta School of Management,
Indian Institute of Technology Kharagpur - 721302, India.
Online Short-Term Course
on
Digital Marketing
Organized by
Vinod Gupta School of Management,
Indian Institute of Technology Kharagpur - 721302, India.
15th – 19th January, 2024
Time - 6:00 pm - 9:00 pm
Online Live Classes through Video Conferencing
10th January, 2024
OBJECTIVES OF THIS COURSE
This programme will bring out why and how today’s marketers can adopt digital marketing practices, especially in this disruptive time.
This programme will also help budding entrepreneurs to understand how to increase the visibility of their companies.
The participants will also learn how to use the vast data available in the cloud to fathom the behaviours of prospective and regular customers and subsequently enable them to plan for appropriate digital marketing strategies.
The programme will also highlight on how the offline and online marketing methods can complement each other if properly amalgamated.
Assistant Professor
(Business Analytics & Information Science)
VGSoM, IIT-Kharagpur.
Assistant Professor
(Business Analytics & Information Science)
VGSoM, IIT-Kharagpur.
Promoter, Founder and Managing Partner
Bluesbeaks Solutions LLP.
Dr. Saini Das
Tel: 03222-281996, +91-9589314556
Email: saini@vgsom.iitkgp.ac.in