Hammerich, Kai. Fish Can't See Water: How National Culture Can Make or Break Your Corporate Strategy. Video interview at The Economist review of a new book by Kai Hammerich and Richard Lewis, who argue that if companies want to go global they need to understand local customers (5m) (http://econ.st/1asQCZ4)
Friedman, Thomas. The world is flat, video lecture at MIT, (1h15m) http://videolectures.net/mitworld_friedman_flat/
Ghemawat, Pankaj. Actually the world isn't flat (subtitulos en español). Video at Ted (17m) http://www.ted.com/talks/lang/es/pankaj_ghemawat_actually_the_world_isn_t_flat.html