According to Fortune Business Insights the global masterbatch market was valued at USD 10.99 billion in 2018 and is expected to grow to USD 16.35 billion by 2026, registering a compound annual growth rate (CAGR) of 5.3% over the forecast period.

A solid or liquid ingredient called a masterbatch is used to paint or impart certain qualities to polymers. Plastic objects are given colour or shade using coloured masterbatch. Properties like energy, effect, UV stabiliser, biodegradable, antioxidant, and others can be communicated using them. The ideal product would be a mixture of pigment, additives, and carrier resin that has been heated, cooled, and then chopped into granular form. During the production of plastics, it aids the processor in efficiently colouring raw polymer.

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Masterbatches Market Segmentation Analysis:

Color Segment to Dominate Market During Forecast Period

Based on type, the market is classified into white, black, color, additive, and fillers. The white segment held the major share of the market. 

Polyethylene to be Leading Segment Over Forecast Period

In terms of application, the market is segmented into polyethylene, polypropylene, polyvinyl chloride, polyethylene terephthalate, and others.

Packaging Segment to Account for Major Share Over Forecast Period

In terms of end-use, the market is segmented into packaging, building & construction, consumer good, automotive, agriculture, and others. The packaging segment accounts for the major share in the forecast timeframe.

Geographically, the market is segregated into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa.

List of Masterbatches Market Manufacturers include:

• Ampacet Corporation

• PolyOne

• PLASTIKA KRITIS S.A.

• Hubron International

• Penn Color Inc.

• Clariant

• Schulman, Inc.

• Cabot Corporation

• Plastiblends

• Tosaf

• Other Players

Key Factors Driving Masterbatch Market Growth:

1. Construction Industry Expansion

• The global construction industry is the largest consumer of raw materials and is growing at 4.2% annually.

• Increasing residential, non-residential, and infrastructure projects are boosting demand.

• High investment in transportation, telecommunications, and utilities is driving market momentum.

• Recovery and growth in construction sectors across China, Thailand, Saudi Arabia, and Europe.

• Rising demand for durable, UV/weather-resistant, antimicrobial, and fire-retardant plastic materials in construction.

• Increased use of masterbatch in construction plastics (PVC pipes, profiles, insulation foams, etc.).

2. Growth in Plastic Packaging Industry

• Rapid growth of organized retail and e-commerce driving demand for creative, durable plastic packaging.

• Expanding food & beverage sector increasing the need for plastic packaging to enhance shelf life and food quality.

• Surge in pharmaceutical packaging demand due to compliance, safety, and functionality needs.

• Masterbatch used to enhance packaging properties: clarity, moisture barrier, impact strength, heat/flame resistance.

• Key applications include food packaging, personal care, and industrial goods.

3. Rising Demand in Automotive Industry

• Strong vehicle sales globally, with 99.7 million vehicles sold in 2018.

• China and India driving demand; India ranked 4th globally in automobile market size in 2018.

• Increasing sales of electric and light-duty vehicles, especially in Europe and Japan.

• Growing use of plastics for interior and exterior components to reduce vehicle weight and increase fuel efficiency.

• Masterbatch enhances vehicle aesthetics and functionality (e.g., color consistency, corrosion and flame resistance).

• Application of color and additive masterbatch in all vehicle types including 2- and 3-wheelers, passenger cars, and commercial vehicles.

4. Increasing Use of Plastics in Multiple Sectors

• Masterbatch essential for modifying base polymers with desired color and functional properties.

• Used to accelerate biodegradation of conventional plastics and enhance product appeal.

• Supports sustainability efforts while maintaining product quality and visual appeal.

Major Industry Developments of the Market include:

February 2019 – PLA masterbatches were launched by Viba, a masterbatch producer in Italy. It is a range of color concentrating additives or combining masterbatches based on a PLA carrier material and optimized for various processing technologies.

December 2019 – Clariant Color and Masterbatches Additives Company were acquired by PolyOne Corporation for introducing specialized technology and solutions to the end-user market for apparel, packaging, and healthcare.

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