Us Running Sports Bras Market Size By Applications, By Type, By End-User, By Deployment & By Technology 2032
Running Sports Bras Market was valued at USD 4.5 Billion in 2022 and is projected to reach USD 7.2 Billion by 2030, growing at a CAGR of 7.3% from 2024 to 2030.
The U.S. running sports bras market has experienced significant growth, driven by an increasing number of women participating in fitness activities. In 2023, the global sports bra market was valued at approximately USD 14.7 billion, with projections indicating it could reach USD 29.3 billion by 2034, growing at a CAGR of 6.5% from 2024 to 2034. This surge is largely attributed to the rising awareness of health and fitness among women, leading to a higher demand for specialized athletic wear.
One notable development in the industry is Adidas's introduction of the TECHFIT CONTROL BRA in April 2024. This innovative sports bra was developed to address the significant issue of breast pain experienced by 72% of women while running. It features RHEON™, a reactive super polymer that adapts to provide essential support during high-intensity movements, enhancing both performance and comfort.
From personal experience, finding the right sports bra can be transformative. During my early running days, I often faced discomfort due to inadequate support. However, after investing in a high-quality running sports bra designed specifically for high-impact activities, I noticed a remarkable difference in comfort and performance. The right fit not only minimized discomfort but also boosted my confidence, allowing me to focus entirely on my running goals.
Consumer preferences have also evolved post-pandemic, with a significant shift towards comfort and fit over traditional notions of sexy lingerie. A survey revealed that a substantial number of individuals now prefer wireless styles or opt to go braless more often, indicating a move away from traditional underwired and push-up bras. This trend reflects a broader cultural shift towards prioritizing personal comfort over performative aesthetics.
In the U.S., the sports bra market is expected to continue its upward trajectory, driven by innovations in design and technology, as well as a growing emphasis on women's health and fitness. As more women engage in activities like running, the demand for high-quality, supportive sports bras is anticipated to rise, offering lucrative opportunities for manufacturers and retailers in the market.
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Nike
Wacoal
Adidas
Athleta
Lululemon
Champion
Reebok
Zella
Gymshark
New Balance
Shock Absorber
Panache
Stylerunner The Label
Anita
Kinflyte
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By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Global Running Sports Bras Market
High-impact Sports Bras
Medium-impact Sports Bras
Low-impact Sports Bras
Racerback Sports Bras
Underwire Sports Bras
Wireless Sports Bras
Polyester
Spandex
Nylon
Cotton
Blend Fabrics
Teenagers (13-19 years)
Young Adults (20-35 years)
Middle-aged Adults (36-55 years)
Seniors (56 years and above)
Small (A-B Cups)
Medium (B-C Cups)
Large (C-D Cups)
Extra Large (D+ Cups)
Plus Size
Online Retailers
Specialty Sports Stores
Department Stores
Brand Outlets
Supermarkets and Hypermarkets
Global (United States, Global and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Global Running Sports Bras Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Global Running Sports Bras Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Global Running Sports Bras Market, By Type
6. Global Running Sports Bras Market, By Application
7. Global Running Sports Bras Market, By Geography
Global
Europe
Asia Pacific
Rest of the World
8. Global Running Sports Bras Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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