Europe Baby and Infant Probiotic Supplements Market was valued at USD 0.5 Billion in 2022 and is projected to reach USD 1.0 Billion by 2030, growing at a CAGR of 9.0% from 2024 to 2030.
The European market for baby and infant probiotic supplements has experienced significant growth in recent years, driven by increasing consumer awareness of health benefits and a shift towards natural products. As of 2022, the market was valued at approximately US$179.18 million, with projections suggesting it will reach US$287.30 million by 2028, reflecting a Compound Annual Growth Rate (CAGR) of 8.2%. This growth is attributed to rising demand for probiotic supplements in pediatric nutrition and growing awareness among pregnant women regarding their benefits. citeturn0search1
Several factors contribute to this upward trend:
Consumer Preference for Natural Products: Parents are increasingly seeking natural and organic supplements for their children, leading to a growing demand for non-GMO probiotic products. Companies offering certified organic options are gaining a competitive edge. citeturn0search0
Expansion in Emerging Markets: Regions such as Asia-Pacific and Latin America present untapped potential, with large infant populations and rising health awareness among parents. Strategic market entry and compliance with local regulations can lead to substantial growth in these areas. citeturn0search0
Regulatory Challenges: Navigating Europe's stringent regulatory environment for probiotic supplements can be complex and costly. Ensuring compliance is crucial for market success. citeturn0search24
Market segmentation reveals the following insights:
Form: In 2022, the 'others' segment, which includes various forms not specified elsewhere, held a 41.85% market share, amounting to US$74.99 million. This segment is projected to reach US$119.06 million by 2028, expanding at an 8.0% CAGR. citeturn0search1
End User: The children's segment accounted for 61.67% of the market in 2022, equating to US$110.58 million. It's expected to grow to US$175.29 million by 2028, with an 8.0% CAGR. citeturn0search1
Regional Distribution: 'Rest of Europe' captured 44.10% of the market in 2022, valued at US$79.01 million. This region is anticipated to reach US$121.58 million by 2028, exhibiting a 7.4% CAGR. citeturn0search1
Key players in the European market include Bayer Corporation, Nestlé S.A., BioGaia AB, and Nordic Naturals. These companies are actively introducing new products to cater to the growing demand. For instance, in 2022, Bayer Vietnam launched a prenatal multivitamin under the Elevit brand, targeting women planning for pregnancy, pregnant, and breastfeeding. Similarly, BioGaia introduced BioGaia Pharax, aimed at strengthening the immune system and supporting children's upper respiratory health. citeturn0search1
In summary, the European baby and infant probiotic supplements market is poised for continued growth, propelled by consumer demand for natural products, expansion into emerging markets, and ongoing product innovations by key industry players. However, companies must navigate stringent regulatory standards to ensure product compliance and maintain consumer trust.
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BioGaia
Life Space
Mommy's Bliss
Evivo
Biostime
ChildLife
Ofmom
Optibac
Gerber
Culturelle
Klaire Labs
By the year 2030, the scale for growth in the market research industry is reported to be above 120 billion which further indicates its projected compound annual growth rate (CAGR), of more than 5.8% from 2023 to 2030. There have also been disruptions in the industry due to advancements in machine learning, artificial intelligence and data analytics There is predictive analysis and real time information about consumers which such technologies provide to the companies enabling them to make better and precise decisions. The Asia-Pacific region is expected to be a key driver of growth, accounting for more than 35% of total revenue growth. In addition, new innovative techniques such as mobile surveys, social listening, and online panels, which emphasize speed, precision, and customization, are also transforming this particular sector.
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Growing demand for below applications around the world has had a direct impact on the growth of the Europe Baby and Infant Probiotic Supplements Market
Probiotic Powders
Probiotic Capsules
Probiotic Drops
Probiotic Fortified Foods (e.g., yogurts)
Infants (0-12 months)
Toddlers (1-3 years)
Preschoolers (3-5 years)
Liquid Formulations
Pill and Capsule Formulations
Chewable Tablets
Powders
Lactobacillus
Bifidobacterium
Streptococcus thermophilus
Prebiotic Fiber
Online Retailers
Pharmacies
Supermarkets/Hypermarkets
Health Food Stores
US (United States, US and Mexico)
Europe (Germany, UK, France, Italy, Russia, Turkey, etc.)
Asia-Pacific (China, Japan, Korea, India, Australia, Indonesia, Thailand, Philippines, Malaysia and Vietnam)
South America (Brazil, Argentina, Columbia, etc.)
Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa)
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1. Introduction of the Europe Baby and Infant Probiotic Supplements Market
Overview of the Market
Scope of Report
Assumptions
2. Executive Summary
3. Research Methodology of Verified Market Reports
Data Mining
Validation
Primary Interviews
List of Data Sources
4. Europe Baby and Infant Probiotic Supplements Market Outlook
Overview
Market Dynamics
Drivers
Restraints
Opportunities
Porters Five Force Model
Value Chain Analysis
5. Europe Baby and Infant Probiotic Supplements Market, By Type
6. Europe Baby and Infant Probiotic Supplements Market, By Application
7. Europe Baby and Infant Probiotic Supplements Market, By Geography
US
Europe
Asia Pacific
Rest of the World
8. Europe Baby and Infant Probiotic Supplements Market Competitive Landscape
Overview
Company Market Ranking
Key Development Strategies
9. Company Profiles
10. Appendix
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