Mindfulness Meditation Apps Market Report, Analysis By Size, Share, Business Insights, Leading Players Updates, Current and Future Plans by Forecast to 2027
Global Mindfulness Meditation Apps Market is expected to reach the market valuation of USD 6,478.5 million by 2027 expanding at a reasonable CAGR of 48.2% during the forecast period (2021-2027) from USD 401.1 million in 2020. Mindfulness meditation app is an application that helps the end-users to meditate, calm down, and attain mental peace, to improve their mental health.
Nowadays, with the increased workload, environmental stress, and family problems, mental health disorder issues such as anxiety, mood disorders, and mental stress are growing among various age groups. For instance, according to Perkbox, 79% of the employed adults in 2020 were suffering from work-related stress. This value was 20% higher compared to 59% in 2018. Owing to this a massive population is shifting towards mindfulness meditation apps to practice meditation in their daily hustle.
Today’s education system is supporting the idea of including mental health education in the academic curriculum. This has brought new opportunities for the market players. Educational institutes are using this meditation application to refine the learning capabilities of their students. For instance, Calm recently launched “The calm schools initiative” globally to make sure that the maximum number of kids get access to this app. Furthermore, with the growing use of smartwatches and connectivity of the meditation apps with the smartwatches end-users can now closely monitor theirs health/mental outcomes all day long. This new trend is expected to boost the growing adoption of mindfulness meditation apps with IoT connectivity.
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Based on the operating system, the market is fragmented into android, iOS, and others. The android segment generated revenue of USD X million in 2020, owing to the increasing demand for the android system across the globe. For instance, as per a finding, android held 87% of the global market share in 2019, whereas iOS held only 13% of the total market share, and this difference is increasing year by year. The market is expected to grow at a CAGR of X% during the forecast period to reach a market valuation of USD X million by 2027F.
Based on the service type, the market is fragmented into paid and free. Owing to the strong penetration of free services among consumers, the free segment generated revenue of USD X million in 2020 and is expected to grow at a CAGR of X%. For instance, according to 42Matters report in 2021, among the total number of 3,487,790 apps on the google play store, 96.3% of them offered free services. However, in the coming future with the rise in disposable income of the consumers and increased awareness about the premium services, it is expected that the consumers will tend to grab the paid services more.
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For a better understanding of the market study of the Mindfulness Meditation Apps, the market is analyzed based on its worldwide adoption in the countries such as North America (United States, Canada, and the Rest of North America), Europe (Germany, France, Italy, Spain, United Kingdom and Rest of Europe), Asia-Pacific (China, Japan, India, Australia and Rest of APAC), and Rest of World. North America generated revenue of USD X million in 2020 owing to consumer’s high per capita spending on healthcare and raising awareness about health benefits by these meditation apps. At the same time, Asia-Pacific is anticipated to grow at the highest CAGR of X% during the forecast period.
Calm, Headspace, Breethe, Insight Timer, Waking Up, Meditopia, BetterMe, Simple Habit, Aura Health, and Moov are some of the prominent players operating in the global Mindfulness Meditation Apps market. Several M&As along with partnerships have been undertaken by these players to boost their global presence.
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Global Mindfulness Meditation Apps Market Segmentation
Market Insight, by Operating System
· Android
· iOS
· Others
Market Insight, by Device type
· Paid
· Free
Market Insight, by Age group
· 6-12
· 13-18
· 18 and above
Market Insight, by Region
· North America
o United States
o Canada
o Rest of North America
· Europe
o France
o Germany
o Italy
o Spain
o United Kingdom
o Rest of Europe
· Asia-Pacific
o China
o Japan
o India
o Rest of Asia-Pacific
· Rest of World
Top Company Profiles
· Calm
· Headspace
· Breethe
· Insight Timer
· Waking Up
· Meditopia
· BetterMe
· Simple Habit
· Aura Health
· Moov