Case Study: Vitamin Water
The Untold Truth Of Vitamin Water.docx
Design
Design
Vitamin water's design is marketing baked in to the product. The entire spectrum in a series of bottles.
Display
Display
Vitamin water spent money on special display cases that would often go to stores at no cost to the merchant. These displays illuminated the product and showed off the colors of its design.
Humor Everywhere
Humor Everywhere
Vitamin water packaging is full of beauty and humor. And it changes from month to month,.
Funnier Than Water
Funnier Than Water
Grab It By The Horns
Grab It By The Horns