Table of Contents

How to compile a blog article?

Introduction

Knowledge creates motivation in the blog writer.

Unfortunately, some posts in blogs and on social media are of really poor quality. The reason for this is probably a lack of knowledge and a lack of motivation. I have written it in my previous posts and write it again, an article that is designed correctly usually generates a higher amount of organic traffic, a good position in the search engines. This of course highlights the brand as a whole that the article represents and gives the writer motivation to continue producing blog articles. So instead of spending 5 minutes creating an article, spend 20 minutes and achieve the level of quality required to generate organic traffic, and a good position in the search engines.

How to build your article according to all the rules and create the opportunity for massive organic traffic:

1. Create a title that captures the reader. The title should arouse the interest of the reader.

2. Write an introduction that contains facts (*Prof) and that proves what you write. Capture the reader's interest (*Hook) by referring to the interests further down in the article.

3. Use H2 (sub headers) which contains how to, what is, why, when, v.s..

4. Answer H2 (sub headers) with paragraphs. A paragraph should contain 6 sentences approximately. Use bulleted list, number list in the paragraph.

5. Insert one or two high-resolution images in the article in the * webp image format. Add an Alt tag that describes what the image contains.

6. Link (external links) to other pages / articles within the same subject area.

7. End the article with Conclusion. Conclusion should include a concise summary of the article. Many readers choose to read what is in the conclusion first before reading the whole article. End the conclusion with a CTA (Call To Action) -> question. Offer the reader to comment on the article and indicate the responsible publisher.

Example and compilation of articles.

(H1) How to compile a blog article

(H2) Introduction - Why knowledge creates motivation in the blog writer?

Unfortunately, some posts in blogs and on social media are of really poor quality. The reason for this is probably a lack of knowledge and a lack of motivation. I have written it in my previous posts and write it again, an article that is designed correctly usually generates a higher amount of organic traffic, a good position in the search engines. This of course highlights the brand as a whole that the article represents and gives the writer motivation to continue producing blog articles. So instead of spending 5 minutes creating an article, spend 20 minutes and achieve the level of quality required to generate organic traffic, and a good position in the search engines.

(H2) How to build your article according to all the rules of the art and create the opportunity for massive organic traffic:

1. Create a title that captures the reader. The title should arouse the interest of the reader.

2. Write an introduction that contains facts (*Prof) and that proves what you write. Capture the reader's interest (*Hook) by referring to the interests further down in the article.

3. Use H2 (sub headers) which contains how to, what is, why, when, v.s..

4. Answer H2 (sub headers) with paragraphs. A paragraph should contain 6 sentences approximately. Use bulleted list, number list in the paragraph.

5. Insert one or two high-resolution images in the article in the * webp image format. Add an Alt tag that describes what the image contains.

6. Link (external links) to other pages / articles within the same subject area.

7. End the article with Conclusion. Conclusion should include a concise summary of the article. Many readers choose to read what is in the conclusion first before reading the whole article. End the conclusion with a CTA (Call To Action) -> question. Offer the reader to comment on the article and indicate the responsible publisher.

(H3) Conclusion:

Writing a blog article that generates massive organic traffic and higher positions in search engines can be done by following the guidelines outlined in this article. Massive organic traffic and higher positions in search engines motivate the blog writer to continue creating content. Feel free to comment on the post and help writers create better quality content.

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer of Marknadsandels Applikationen. He blogs regularly about SEO and digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn and learn more.

Digital marketing methods 2021 that help you get free traffic to your website, social media profile or to your blog.

Table of Contents

Influencers, entrepreneurs, associations who want to reach out with their message on the internet use social media to a greater extent. Advertising programs such as Adwords, Facebook Ads are also used.

In addition to this, many people forget the effect of publishing their marketing messages in other powerful mediums. Since everyone shares content on social media, there is a great risk that their content will only be part of the amount of noise in social media. If there are no large numbers of followers in combination with publishing at the wrong time, the influencer, the entrepreneur, the association will not receive any major feedback on their published content. This is a fact.

That is why a marketing message should be published on other internet platforms as well. This increases the odds of maximum marketing impact on the internet.

When combination publishing is done, that's when it happens, that's when your content gets the most attention and at best goes viral. Learn more

An effective way to share / publish content is to use RSS / Feed´s. By embedding your rss / feed, you can view the entire feed of your rss post.

If you use blogs, add your embed rss code as the default post template.

Create your rss with Feed burner. Embed your custom rss using RSS Dog.

RSS is a convenient way to share data between web pages. RSS loads data relatively quickly and does not affect the web page's load time very much.

I start by registering an account on Soundcloud. When it's done, I create my content, where the focus is on my chosen keyword / keyword phrase.

Digital marketing technology for email retrieval.

This technology is completely free to use. The technology can be used in several various purposes such as for direct marketing purposes, at the job application, at networking and more.

SWOT = Strengths, Weaknesses, Opportunities, Threats

Mostly you can always influence your marketing strengths, weaknesses, opportunities and threats. *It is always better to do something than nothing at all.

There are many reasons, but the main reason is that optimized digital marketing and SEO opens doors for new target groups, increased order flow, increased competitiveness, new customer base and more.

Let's say hypothetically that you run a carpentry company in London that manufactures trusses.

A couple from Paris are moving to London and will build a new 1.5 storey house. The material they buy themselves in combination with the fact that their relatives who are carpenters are responsible for the construction.

Because the couple from Paris do not have any local roots regarding truss manufacturers in London, they go out on the internet / Google and Google "truss manufacturers London".

Market Application

Do not rely solely on your established customer base. Think new and out of the box when marketing online!

A keyword / search phrase can generate a lot of money / year. Update your company's website regularly. Learn more.

Almost anyone can write articles. But writing Wordpress/ Blogger articles that rank high on Google and other search engines requires planning and knowledge. An article can be divided into a number of parts:

An Wordpress/ Blogger article should contain the following parts:

The article should also contain one or more high-resolution images that are compressed.

An article must contain at least 500 words, preferably more. Internal links must be included in the article. The content of the article should be indicative, interesting, fact-based, credible and unique. The language in which the article is written should primarily be in English as this is the largest language on the internet.

The article should not contain any misspellings. The publisher of the article must be clearly stated, as well as the publication date and time. Readers should be able to easily comment on the article and share it on social media.

The title of the article must clearly state what the content is about.

The reader should understand what the content is about in a few seconds. Clarity in the title is objective.

At the end of the article, it can be beneficial to ask a question to the reader that relates to the content of the article. This creates engagement and favors digital marketing and SEO positively. You can compare it to rings on the water.

A form can be added at the end of the article where the reader is asked:

Timing - Digital marketing

Digital marketing in social media can be extremely effective when a marketing message is to be spread.

By posting in the right channels and feeds, a post can quickly generate massive traffic to the marketer's website or blog. The massive traffic leads at best to new customers and increased revenues.

A standard contact form consists of fields that must be filled in with name and description. In the field name, the real name of the visitor is not always stated. People want to be anonymous on the internet, that's the way it is.

Precisely for this reason, the language choice must already be determined on the basis of objectives in the start-up phase of the blog or website.

Digital Marketing - Joomla Watch

Stubborn internet creators know that Joomla is an extremely good web system that gives the user just about everything to create great looking articles. Joomla has a number of different extensions that can be easily installed in the backend.

We who are familiar with digital marketing know that unique web content with anchor text and links is part of the way to reach top positions on Google.

To create unique content, planning is required. It is important to find the right niche where it is possible to rank. We are talking about putting the right H1 (title) on the content that is created, but also to compile content that is fact-based and that arouses interest in the reader.

To be able to do this, digital marketers use different tools. The marketing tool helps the marketer to lay down guidelines for the content to be created.

We in the web industry have all at some point chosen to do a new design / restoration of the existing website.

A classic mistake associated with this is that all the subdomains are deleted. The value of shared links that is pointing to the subdomains thus disappears.

Before restoring an existing website, save all the url addresses to the relevant sub domains and point these to a new target url.

Let's say hypothetically that you run a building materials market in London.

Are you trying to achieve pagerank 1 on Youtube on a specific keyword or search term? Is the competition too tough to achieve pagerank 1 on Youtube?

You are an entrepreneur and have a website that you use to present your products and services online.The problem is that over 400,000 websites are created every day and yours is only one in the crowd.

So how do new visitors find your products / services online?

We who are involved in SEO know that one thing goes before everything else and that is action!

Most companies / organizations are good at promoting their services / products on the web.

What many people miss in their digital content is making it easy for visitors to contact the company / organization.

For the most part, you will find the "Contact us" link in the lower part of the web page or hidden in a subpage.

Blogger is a great complement to other free seo tools. Karl-Johan Gyllenstorm the creator of Market Application™ has over 10 years experience in seo and online marketing and is a user of Blogger.

With blogger and unique content you can get pagerank 1 on Google. Blogger can help you to “geo target” your web content.

The Blogging World

Connecting with Your Audience

Blogger and SEO

Including keyword rich content

Optimizing your blog for search engines

Blogger, social media and seo

Blogger Design and Marketing Tools

The most popular blogging platforms

Designing your blog

Conclusion

How to get maximum feedback on your content.

Influencers, entrepreneurs, associations who want to reach out with their message on the internet use social media to a greater extent. Advertising programs such as Adwords, Facebook Ads are also used.

In addition to this, many people forget the effect of publishing their marketing messages in other powerful mediums. Since everyone shares content on social media, there is a great risk that their content will only be part of the amount of noise in social media. If there are no large numbers of followers in combination with publishing at the wrong time, the influencer, the entrepreneur, the association will not receive any major feedback on their published content. This is a fact.

That is why a marketing message should be published on other internet platforms as well. This increases the odds of maximum marketing impact on the internet.

Once you have shared your content on social media, you will also publish your marketing content on the following pages:

• Medium

• Ezine articles

• LinkedIn Article

• Blogger

• Wordpress

• Google Drive (Create a Word document and choose the option *publish on the web.)

• Scoop.it

* Note - Ping each link to the posts you make. Use Ping o Matic for this.

The advantage of publishing in this way is that a number of search engine algorithms are activated, which affects your content and its indexing / ranking in search engines directly but also in the long run. * This is also called SEO/ SEM (search engine optimization, search engine marketing).

When combination publishing is done, that's when it happens, that's when your content gets the most attention and at best goes viral. Learn more

Sharing data between web pages - 2.0 Method for effective digital marketing.

Many people publish their content in several different web systems. The most common free solutions used for this are Wordpress, Blogger, Joomla, Google Sites, Drupal.

An effective way to share / publish content is to use RSS / Feed´s. By embedding your rss / feed, you can view the entire feed of your rss post.

If you use blogs, add your embed rss code as the default post template.

Create your rss with Feed burner. Embed your custom rss using RSS Dog.

RSS is a convenient way to share data between web pages. RSS loads data relatively quickly and does not affect the web page's load time very much.

Powerful Pod SEO

In this section I describe how to create a powerful seo pod. The technology I use is completely free and takes about 1 hour to complete.

I start by registering an account on Soundcloud. When it's done, I create my content, where the focus is on my chosen keyword / keyword phrase.

The keyword should be included in the podcast's title, in the podcast's tag field, in the podcast's description.

The podcast's description should also include a link to related blogger content or Youtube content. And a # that contains the keyword.

The next step is to enter the metadata of the podcast. Here, too, the keyword is in focus.

The keyword must be included in all fields. In the field "P line", the date and publisher as well as keywords must be included. In the field "Buy link" is published link to related blogger content that contains the keyword.

After this I go into settings on Soundcloud and copy the RSS link to my Soundcloud channel.

New Podd account´s is created on:

Spotify, Amazon, Speaker, Podbean, Iheart, anchor.fm, Google podcast, Apple podcast, rss.com etc.

In each account that is created, I add my RSS link from Soundcloud. * The effect of this is that my Soundcloud pod is cloned on all podcast accounts Spotify, Amazon, Speaker, Podbean, Iheart, anchor.fm, Google podcast, Apple podcast, rss.com etc.

Finally, I add my rss link to Feedburner.

How to create podcast seo content:

• Option 1: An audio file is recorded and uploaded to Soundcloud.

• Option 2: A text is compiled and converted to an audio file via "text to speech" software and uploaded to Soundcloud.

Summary:

This free seo method is extremely seo effective and can be used as a complement to other seo methods. *Relevant Blogger link in the podcast section can be replaced with relevant YouTube link.

Digital marketing technology for email retrieval.

This technology is completely free to use. The technology can be used in several various purposes such as for direct marketing purposes, at the job application, at networking and more.

1. Go to Google.se.

2. Select settings and search settings.

3. Set the value meter to 100.

4. Select region / regions.

5. Click SAVE.

Enter what you are looking for in the Google search box with the associated "".

Example: "keywords" followed by the type of email you want to retrieve "for example gmail"

-> "keywords" "@ gmail.com"

* You can specify any email type, hotmail, yahoo, protonmail etc.

1. Select all the search results and 2. copy them.

3. Paste the search results into the Email Text Extractor online tool at h-supertools.com.

4. Filter out all email addresses.

5. Copy the e-mail addresses and use them based on current legal support and intended purpose.

This is a technology used by digital marketers to obtain

email addresses.

Of course, there are other technologies and software for this, but then often comes a license fee

with the software. Personally, I use this technique in connection with me

looking for a job. Being able to "pinpoint" out niches that i send applications to streamlines my

application process.

Search term examples: "Gyllenstorm Karl" "@ gmail.com", "entrepreneurs New York" "@ gmail.com" etc .....

Use the e-mail addresses that you collect in a smart way and follow the legal support that applies

for e-mails. Build your bulk mailing list in the free Mailchimp software. Learn more

SWOT = Strengths, Weaknesses, Opportunities, Threats

Strengths

Strengths in digital marketing can be a large number of followers, high traffic to the website, high ranking on Google for relevant keywords, large social network, good reputations of buyers, website that is fast-loading and fact-based, easy to buy on the website, easy to contact the company , fast delivery, good payment terms and ordering options, discount system, added value, well-known brand, trust submitting website content...

Weaknesses

Few followers, bad website, slow website loading, difficult to order, difficult to contact the company, bad customer reputations, bad payment terms, bad order terms, low number of Google search results related to the company, unclear web content, misleading marketing, unclear prices, poor design on website and on social media, poor control over traffic flow to website..

Possibility

Improve online presence, connect with people on social media, build networks, expand networks, include added value in main products, advertise on Adwords, advertise on Youtube, run campaigns, simplify the payment process, make it easy for buyers to buy online, send newsletters to your existing ones customers with an offer, exceed the customers' expectations by delivering quickly, invoice a lower price than the regular price, pay for 1 and get 2, buy today and pay in 2 months, sell in subscription format etc ..

Threat

Capital strong competitors, competitors who have better and more web content than you have, competitors with larger social networks, competitors with more followers, competitors who deliver faster, competitors who have better added value, poor internet connection, poor web hosting, poor virus protection against malware, trojans etc..

Make an in-depth competition analysis and set the input values ​​from the analysis against the SWOT model.

After that, you set up your digital marketing strategy after this.

Mostly you can always influence your marketing strengths, weaknesses, opportunities and threats. *It is always better to do something than nothing at all.

The 3 pś in a digital marketing context:

• Price

• Place

• Product

Price

Price is a decisive factor when selling / buying. That is why it is extra important that you find out what the competitors' price is. Many companies deliver the same quality and the same product / service - what partly determines whether there will be a sale / purchase is price and delivery time.

Place

Where do you sell your product, service? How high is the competition there, how big is the demand, what more people sell the same product / service as you in the same place, it is relevant to establish the company in a new place that provides better sales opportunities, what time do customers buy in the place your company is, is the site easily accessible to the buyers, are there development opportunities on the site etc..

Product

What makes your product unique, why should customers choose your product, what has your product that the competitors do not have, how long can the buyer use the product, what feelings are associated with your product, why do people want to buy your product, what problem solves your product, who wants to buy your product, how often can you sell your product to the same customer, when to buy your product ..

Learn more

The golden rules in digital marketing/ online marketing on Goolge?

Why should companies focus on digital marketing on Google and on search engine optimization (SEO)?

There are many reasons, but the main reason is that optimized digital marketing and SEO opens doors for new target groups, increased order flow, increased competitiveness, new customer base and more.

Let's say hypothetically that you run a carpentry company in London that manufactures trusses.

A couple from Paris are moving to London and will build a new 1.5 storey house. The material they buy themselves in combination with the fact that their relatives who are carpenters are responsible for the construction.

Because the couple from Paris do not have any local roots regarding truss manufacturers in London, they go out on the internet / Google and Google "truss manufacturers London".

At the top of Google, they find a company that gives a serious impression. This will be the company that gets the honor of selling trusses to the couple from Paris. The company thus receives an income related to the internet / Google because their web content with associated position on Google matched the Paris couple's Google search.

In summary, it can be stated that it is important to be seen on the right keywords on Google based on what kind of industry / business is conducted.

Market Application

Tips on keywords that are easy to rank with on Google can be found in the Market Application. In total, there are 14 different categories, keywords with geomatching, keywords that are classified based on demand / competition for the keyword / search phrase, keywords / search phrase and price parameters.

Log in to Market Application once a week and look for new easy-to-rank keywords that match your niche / industry.

Do not rely solely on your established customer base. Think new and out of the box when marketing online!

• Create unique web content on your website where the most important keywords for your industry / business are included.

• Update your website regularly with new unique content to maintain / strengthen the website's position on Google.

A keyword / search phrase can generate a lot of money / year. Update your company's website regularly. Learn more.

Digital users and search engine optimizers point out that the most important thing is "action". Ie to start creating high quality web content that is bigger and better than the competition!

What keywords / phrase phrases are associated with your business and what position on Google does your business have when searching for the objective keywords / phrase phrases?

Wordpress & Blogger article writing for marketing beginners on Google

Almost anyone can write articles. But writing Wordpress/ Blogger articles that rank high on Google and other search engines requires planning and knowledge. An article can be divided into a number of parts:

An Wordpress/ Blogger article should contain the following parts:

H1: a (header 1)

H2: a (header 2)

H3: a (header 3)

H4: a (header 4)

The article should also contain one or more high-resolution images that are compressed.

An article must contain at least 500 words, preferably more. Internal links must be included in the article. The content of the article should be indicative, interesting, fact-based, credible and unique. The language in which the article is written should primarily be in English as this is the largest language on the internet.

In the article, parameters such as date, city, country, year, age, first and last name, address and more may be included. Surveys show that H1s that contain numbers rank higher on Google than H1s that do not contain numbers.

Example of H1 with numbers:

"Learn the 6 best digital marketing methods by Karl-Johan Gyllenstorm that you can use in Wordpress and Blogger".

The text in the article should be structured and easy to read. The size of the selected font should not be too small. The content of the article can advantageously be converted into one or more infographics. Infographics can be produced free in the Canva software.

The article should not contain any misspellings. The publisher of the article must be clearly stated, as well as the publication date and time. Readers should be able to easily comment on the article and share it on social media.

If the article is created to sell a product or service, the reader should be able to easily find the buy link to the product or service. There must also be a clear price and order conditions. A comment flow must also be included where previous customers comment on the product, the service. In some cases, one or more added values may be offered free of charge when purchasing a product or service. In such a case, it must also be clearly stated in the article. Text in the article that is extra important can be highlighted in yellow (highlighted) and made italic.

If the text represents a product or service, a star flow can be added under the heading that symbolizes the number of purchases.

Exempel:

⭐⭐⭐⭐⭐ (987)

This creates "security" for the new customer and shows that several others have bought the product / service.

If the text in the article represents a product or service, it should be easy for the buyer to order. It should be easy to return the purchase if the product / service is not fully satisfactory to the buyer. Clear sales conditions must be stated. *The terms of sale must follow the standard rules that apply in the country where the product / service is sold.

The article should have a nice layout and match the website's other design / colors. No POP UP boxes should be in the article. Pop Upś irritates the reader and leads to deteriorating web traffic and negatively affects seo in the long run.

The title of the article must clearly state what the content is about.

The reader should understand what the content is about in a few seconds. Clarity in the title is objective.

At the end of the article, it can be beneficial to ask a question to the reader that relates to the content of the article. This creates engagement and favors digital marketing and SEO positively. You can compare it to rings on the water.

A form can be added at the end of the article where the reader is asked:

Want to learn more about this? Enter your e-mail and we will send you more information.

This is a great way to build an email list with potential readers / customers.

When the article is finished, share it on social media for maximum distribution. If it is a global press release article, you may be required to write the article in several different languages. Writing the article only in English is not enough if it is a global press release article.

**When publishing, make sure you do not have the noindex meta tag enabled. The noindex meta tag tells Google not to index the article in the search engine results.

Finally, do not write small articles, and do not use the same anchor text in all your Blogger / Wordpress articles you write. Write 1 really good article rather than 10 bad ones.

What you should keep in mind as a website owner or blogger is to post your content on social media at the right time to get maximum traffic generation.

Timing - Digital marketing

Digital marketing in social media can be extremely effective when a marketing message is to be spread.

By posting in the right channels and feeds, a post can quickly generate massive traffic to the marketer's website or blog. The massive traffic leads at best to new customers and increased revenues.

"What you should keep in mind as a website owner or blogger is to post your content on social media at the right time to get maximum traffic generation. See timetables below".

The following times are beneficial to post social media content on:

Linkedin

Mondays at 11.00,13.00,14.00

Tuesdays at 9.00,10.00,12.00,13.00

Wednesdays at 8.00,9.00,10.00,12.00

Thursdays at 9.00,13.00,14.00

Fridays at 9.00

Saturdays at 8.00,9.00

Sundays at 9.00

Source: Sproutsocial

Twitter

Mondays at 9.00,10.00

Tuesdays at 9.00,10.00,11.00,19.00,20.00

Wednesdays at 9.00,10.00,11.00

Thursdays at 9.00

Fridays at 9.00,10.00,11.00

Saturdays at 9.00,10.00

Sundays at 9.00

Source: Sproutsocial

Instagram

Mondays at 11.00

Tuesdays at 07.00

Wednesdays at 11.00,13.00,15.00

Thursdays at 10.00,12.00,14.00

Fridays at 10.00,11.00

Saturdays at 10.00

Sundays -

Source: Sproutsocial

Facebook

Mondays at 09.00,10.00,13.00

Tuesdays at 10.00,13.00,14.00

Wednesdays at 09.00,11.00,13.00,14.00

Thursdays at 10.00,11.00,12.00,13.00,14.00

Fridays at 09.00,10.00,11.00

Saturdays at 09.00.10.00

Sundays -

Source: Sproutsocial

Measurements with associated times are based on global involvement in the respective social medium.

Summary:

Wednesdays and Thursdays at 09.00-14.00, it is extra advantageous to post posts on Linkedin, Twitter, Facebook, Instagram. Other times can of course also give good feedback, but the focus on posting content should be on the specified times. Based on this fact, you can weekly plan and schedule your upcoming social media content and streamline your digital marketing to more quickly achieve your goals.

Visitors to the website can be converted to potential customers through the website's contact form with associated location data.

A standard contact form consists of fields that must be filled in with name and description. In the field name, the real name of the visitor is not always stated. People want to be anonymous on the internet, that's the way it is.

By using a form that requests access to the user's geographical location, the website owner can direct his marketing to this geographical area in his upcoming marketing campaigns.

The location data is used to map where the customers / visitors are located. The longer the collection of location data takes place, the more precisely the geographical marketing can be directed.

So what forms are available for this purpose?

You can easily build a form tutorial that requests location data from the user with the Glide software.

The input values are stored in the Google Spreadsheet as longitude and latitude coordinates.

Example on form.

What language should the website / blog be in?

The objective that bloggers and website owners want is traffic (unique visitors) that is generated from indexed web content. Based on this, it can be stated that the language of the content is a highly decisive parameter.

For example, creating content in Swedish and expecting unique web visitors from the USA or China is far-fetched.

Precisely for this reason, the language choice must already be determined on the basis of objectives in the start-up phase of the blog or website.

According to surveys, the following languages ​​are the most used on the internet:

1.English, 2.Chinese, 3.Spanish, 4.Arabic

Experienced bloggers, website owners often choose to build a multilingual web solution where the original page is in English. *Google Translate is not a good alternative as there are often errors in sentence construction in connection with the translation process.

Start building your website / blog in English and then create subpages in more languages ​​such as Spanish, German, Chinese, Swedish etc.

When the web pages are complete, add them for indexing in Google Webmaster Tools, Bing, Yandex, Aol etc.

Example on multilanguage Google Website

With Joomla Extra Watch, you can see what's happening on your website in real time.

Digital Marketing - Joomla Watch

Stubborn internet creators know that Joomla is an extremely good web system that gives the user just about everything to create great looking articles. Joomla has a number of different extensions that can be easily installed in the backend.

A recommended extension is Joomla Extra Watch.

With Joomla Extra Watch, you can see what's happening on your website in real time. See who is browsing which pages, information about the visitor's country, city, device. This is a great way to see how your site is being used by users.

See the most recent visits on a map, the most popular pages and where your visitors came from. In this version, data is stored in the cloud and the script is loaded asynchronously, so it does not affect the performance of the website.

If you use static plugins like WP Slimstat, the plugin will give you a completely different real-time experience.

Joomla Extra Watch is often combined with a live chat. The operator knows what the visitor is looking for and can quickly offer this in the live chat. Input value from Joomla Extra Watch can also be used for targeted geographical marketing, for example via Adwords. It also happens that geographical input value from Joomla Extra Watch is used when sending out flyers / direct advertising.

Joomla Extra Watch is an extremely powerful digital marketing tool that reaches its full potential when combined with a live chat.

Joomla Extra Watch gives the user concrete input value that takes digital marketing to a higher level.

Read more about Joomla Extra Watch.

Create a Joomla website.

How to reach top positions on Google?

We who are familiar with digital marketing know that unique web content with anchor text and links is part of the way to reach top positions on Google.

To create unique content, planning is required. It is important to find the right niche where it is possible to rank. We are talking about putting the right H1 (title) on the content that is created, but also to compile content that is fact-based and that arouses interest in the reader.

To be able to do this, digital marketers use different tools. The marketing tool helps the marketer to lay down guidelines for the content to be created.

Below are a number of guidelines that are taken from a digital marketing tool where the input value revolves around digital marketing.

Digital marketing headers based on Questions:

are digital marketing jobs in demand

are digital marketing agencies worth it

are digital marketing course worth it

are digital marketing bootcamps worth it

are digital marketing agencies profitable

are digital marketing certification worth it

are digital marketing jobs remote

are digital marketing services taxable in texas

can digital marketing make you rich

can digital marketing be done from home

can digital marketing be done offline

can digital marketing make you millionaire

can digital marketing save your business

can digital marketing be a side hustle

can digital marketing be done after 12th

can digital marketing make you billionaire

how digital marketing works

how digital marketing influences consumer behaviour

how digital marketing is changing business

how digital marketing influence customers

how digital marketing helps to grow your business

how digital marketing is different from traditional marketing

how digital marketing helps small business

how digital marketing is adding value to business

what digital marketing do

what digital marketing is

what digital marketing agency do

what digital marketing includes

what digital marketing course

what digital marketing skills are in demand

what digital marketing company do

what digital marketing entails

when digital marketing started

when digital marketing started in india

when digital marketing came

when digital marketing started in world

when to do digital marketing

how did digital marketing start

when did digital marketing begin

when was digital marketing introduced

Putting an H1 title as a question has a good effect when it comes to getting attention.

Great emphasis must be placed on the H1 (title). The H1 must be matched with a picture / film and a fact-based text. Parameters such as time, date, city, first and last name are positive to include in the content, this elevates the content in search engines. What you can see is that some people forget to publish a comment feed at the end of the content.

This is a big mistake. Always make sure that a comment feed is included at the end of each content you publish. It has been shown that content that has a greater flow of comments gets a better SEO. The content reaches top positions on Google.

Did this information help you create better content? Connect with me on Linkedin and let me know.

SEO - Redesign / restoration of website - (301, 303, 404)

We in the web industry have all at some point chosen to do a new design / restoration of the existing website.

A classic mistake associated with this is that all the subdomains are deleted. The value of shared links that is pointing to the subdomains thus disappears.

Tip 1

Before redesigning / restoring an existing website, make a backup of existing subdomains and their contents. Reinstall these in the new site. If you are unable to do this yourself, ask your web hosting provider for help.

Tip 2

Options for Joomla users

Install a 404 module / component.

Read more

https://extensions.joomla.org/category/site-management/error-pages/

Tip 3

Point of the sub domains with a (301 - 303)

Before restoring an existing website, save all the url addresses to the relevant sub domains and point these to a new target url.

In this way, you retain the value in shared links that link to your site.

About 404 - (Source Wikipedia)

A 404 error is often returned when pages have been moved or deleted. ... 404 errors should not be confused with DNS errors, which appear when the given URL refers to a server name that does not exist. A 404 error indicates that the server itself was found, but that the server was not able to retrieve the requested page.

Tip 4 - DNS redirection.

When redesigning/ changing DNS, it can take up to a couple of days before DNS works correctly. Include it in the calculations if you are going to change servers.

The business value of SEO and digital marketing

Let's say hypothetically that you run a building materials market in London.

You know that some of your customers come from the internet and that some of them are looking for building materials in London.

On an annual basis, measurements show that about X % of customers come from the internet and that it reflects a value of X money in revenue.

Based on this fact, it can be stated that the construction business' digital marketing and SEO are parameters that affect the general business value in the business.

Focus should be placed on dominating on the "most relevant keywords" that are linked to the business.

*Not dominating the most relevant keywords benefits competitors.

Does your business dominate on the most relevant keywords?

Are you trying to achieve pagerank 1 on Youtube on a specific keyword or search term?

Are you trying to achieve pagerank 1 on Youtube on a specific keyword or search term? Is the competition too tough to achieve pagerank 1 on Youtube?

Tip, contact the publisher who holds the first place and ask if you can place your logo / ad as a thumbnail in the video that holds the 1st place on Youtube and a link to your website in the Youtube video description.

About Youtube thumbnail:

Video thumbnails let viewers see a quick snapshot of your video as they're browsing YouTube.

Why Is seo and digital marketing important for all kinds of businesses?

You are an entrepreneur and have a website that you use to present your products and services online.The problem is that over 400,000 websites are created every day and yours is only one in the crowd.

So how do new visitors find your products / services online?

Through search engine optimization and digital marketing, you are seen in the crowd.

It's not that complicated. There is an SEO method that can help you. The method is based on 8 simple steps that you can easily complete yourself.

Download the 8 simple step guide here.

Building your content based on your chosen niche comes first.

We who are involved in SEO know that one thing goes before everything else and that is action!

Building your content based on your chosen niche comes first. Anyone who has a unique quality content that ranks as number 1 owns the market in the search engines. It is the business value in search engine optimization that is of interest.

The business value comes automatically if you choose to create the right kind of content.

Small adjustments in the content of the web page can make a significant difference.

Most companies / organizations are good at promoting their services / products on the web.

What many people miss in their digital content is making it easy for visitors to contact the company / organization.

For the most part, you will find the "Contact us" link in the lower part of the web page or hidden in a subpage.

The result of this is that the visitor who has some form of interest in the company and its products / services chooses to surf on to another equivalent supplier that is easier to contact.

Measure:

Publish a "contact us" form at the bottom of each new web post.

Answer inquiries in the near future. Make it easy for the visitor / customer. Of course, this also applies to incoming phone calls. No one is interested in being placed in an unreasonable queuing system which, in the worst case, means hours of waiting time.

Create a good flow and build a MOMENTUM.

How to use Blogger to achieve successful online marketing goals.

Blogger is a great complement to other free seo tools. Karl-Johan Gyllenstorm the creator of Market Application™ has over 10 years experience in seo and online marketing and is a user of Blogger.

With blogger and unique content you can get pagerank 1 on Google. Blogger can help you to “geo target” your web content.

The Blogging World

Blogger makes it easy to make posts, save and publish your posts on various topics or categories of interest. You can integrate with the standard blog posting software but Blogger has a little more flexibility and its easy to integrate. Blogger can help you design your own personal blog with layouts. For anyone who has always wanted to become a professional writer but never had the opportunity, there is a free-for-life service called Blogger for Everyone you can use to write a blog! Blogger makes it easy to insert photos and graphics in your posts and on your blog. You can easily integrate Google or Yahoo widgets. You can publish your blog through email as well as other publishing options, including the standard web interface or both.

Connecting with Your Audience

Blogger gives you a simple and powerful way to make friends with your visitors. To get started, click on the ‘Create a Blog’ button. You can customize your site to look pretty and give it a feel of professionalism with a design tweak. Some useful plugins and widgets are: The social widgets allow you to add a simple widget that has the ability to post and subscribe to your posts as well as subscribe to comments, comments will only be posted if the post has comments so no spamming. You can add more widgets to customise your blog, like a one-button WordPress editor or a Youtube player. There are lots of additional features available on your dashboard, you can get the best out of your blog.

Blogger and SEO

Google, as you probably already know, is the world leader in search engines. And they are increasingly becoming SEO dominant, in which I mean that they try to be as transparent as possible, which means that you cannot use Google keywords, if you are not showing up as organic for those keywords on Google. This is important because it is possible to make and keep good links with no links strategy. In the old days, the link building strategy was the best way to make money. Because you get links from people that you don’t know and they will link back to your site for a good reason, most of the time you can trust.But if you do not have links from sites that you are not related with, those links will be irrelevant, and also you will not benefit from the more natural search engine results.

Including keyword rich content

For increasing traffic and ranking on the search engine websites, it is important to use meta tags. If you use articles, testimonials, and special content and your meta tags have no keywords in them. Also if you don’t mention the title of the post on the blog, you can expect a drop in ranking as google searches for those keywords. Including in many blogs Including in different blogs gives you more visibility. Blogger allows you to place your post on other blogs. It is best to link your post to your own website. If you post on the blog of someone with a good following, you can see more visitors and ranks on the search engines. For me it really helps to write a blog on another domain. I can add my URL on a Google calendar and I can update on Google or Twitter.

Optimizing your blog for search engines

Ranking for organic traffic will become your primary goal. Blogger allows you to schedule posts in advance, update frequently, publish and schedule for different months. In order to be found by search engines when your blog is scheduled, make sure to follow the rules of best SEO practices and use keywords that you are going to place in your blog posts. SEO allows you to get higher search engine ranking and an audience of readers with organic traffic. With blog comments, Google will see if your content is relevant to the readers. Even if your blog gets lots of positive reviews, Google can see if people are commenting because of the quality of your content. Easy editor Blogging with blogger is easy with unlimited post formats to create your blog.

Blogger, social media and seo

Blogger blog is a good guide on the whole topic of blogging. To achieve a blog, you need a web page with a landing page. An interesting blog means more traffic. Karl-Johan has a unique idea that should have the name Market Application. Let's follow the thought that the creation of good content with help of free blogging software allows you to create content that get discovered by potential customers. Blogging makes money. The important aspect in my opinion is the creating of an “engine” that gets more organic traffic.

Blogger Design and Marketing Tools

Blogger is very useful when you need some basic seo features like keyword research, link building and blogging. Have you created several blogs using your own name? Let us know what you think. If you don’t have enough ideas for blogging? Here are some options: Now see how to make blogger simple to use./more/more Blogging is a great marketing tool that everyone can use. I’ve never seen a blog that did not get traffic. If you want to know what marketing really means then you should go blogging just like Karl-Johan Gyllenstorm.

The most popular blogging platforms

There are many blogs, but the top three are: WordPress, Blogger and TypePad. WordPress.com$9.95 per year for WordPress, $17.95 for a WordPress Premium domain and upgrades.One of the most popular blogging platforms, the platform that rules over all others. WordPress has been the undisputed winner of the blogging game for more than 10 years. With one click you can publish your blog with plugins, themes and many advanced features. A popular WordPress theme is Resize the WordPress Theme which may be useful if you want to work with WordPress to accommodate some clients who have trouble using standard web pages. Blogger $4.95 per year for Blogger, $12.95 for a Blogger Premium domain and upgrades. Blogger is a $4.95 per year blog that is a stripped down version of WordPress. Price Parameters are not exactly.

Designing your blog

It’s important to set up your blog before you start seo optimizing. It should be unique and provide a unique value to your readers. Read more about creating a successful blog in building a brand. Blogger is much more intuitive than WordPress and has more customization options than Blogger Press which is another blogging tool. Blogger also has the ability to import posts from Wordpress, LiveJournal, and other blogging tools. Learning Blogger You can learn all the basics of Blogger in 12 hours. Learn more on Blogger Blog. How do you build and promote your blog? Please share your story on social media.

Conclusion

I have never heard of any blogger who opposes any tools created to make the marketing process more simple and effective. Blogger is fantastic tool together with Market Application™

. With Blogger you can achieve higher traffic and success. But you need to understand one thing very clearly that if your blog is not good and optimized, then it is useless in the sea of the other good blogs. Like Google, if your blog has relevant, unique and engaging content, and you get good quality comments from other related sites, you will achieve success. According to Karl-Johan Gyllenstorm, the Creator of Market Application™ you should create amazing content which is also unique and eye-catching. This is something I consider as a prerequisite for success in blogging.

9 More Online Marketing Tip

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer of Marknadsandels Applikationen. He blogs regularly about SEO and digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn and learn more.

Karl-Johan Gyllenstorm

Copyright © 2021 - All rights reserved.

Cloaking meaning in a sales perspective

Cloaking is a search engine optimization technique that involves presenting certain content to the search engine spider and other content to users.

This is done either by:

1. Looking at the visitor's IP address or

2. The user agent's HTTP header.

This requires an up-to-date list of spiders' IP addresses.

What is the cloaking meaning if you don't have a list of spider´s IP addresses?

To be able to carry out cloaking, it is required that you have an updated list of the spiders' IP addresses.

Cloaking meaning and law!

Cloaking is a black hat technology and is not advocated. Cloaking can result in fatal search engine reactions such as the user's web page being permanently blocked. Cloaking is an illegal practice.

Cloaking meaning summary

Do not fall for the temptation to use cloaking. Although in the initial stages it may result in increased revenue, it is not worth the risk of being permanently blocked in Google.

• Read more about online marketing and seo technique

• Learn more about cloaking

#cloakingmeaning #seo #blackhat #onlinemarketing #donot

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Write your free Press Release

Do you have any news that you want to get out on the internet? Press Realese is one of the ways you should choose for this! A Press Realese helps your seo, strengthens your brand, is cost effective and much more.

HERE IS A LIST OF FREE PRESS RELEASE SERVICES:

• PRLog

• NewswireToday

• PR.com

• Online PR Media

• PRFree

• Press Release Point

• PR Urgent News

• openPR

• IssueWire

• 1888PressRelease.com

Some of the Press Release services are connected to Google News, which means that the publisher's content may go viral.

The Press Release services are picky and only accept really good news / content. Content that does not meet the requirements will not be published.

A Press Release example could look like this:

Title

Karl-Johan Gyllenstorm is the developer and creator to the free seo tool Market Application™ 2021-11-23.

Summary

MARKET APPLICATION™ - GUIDING INPUT VALUE FOR EFFECTIVE DIGITAL MARKETING AND SEARCH ENGINE OPTIMIZATION BY KARL-JOHAN GYLLENSTORM 2020. FOR PC, MAC, ANDROID, IOS AND OTHER MOBILE DEVICES.

Body

Karl-Johan Gyllenstorm was born in 1976 21 June in Mölle. He has knowledge in internet marketing with a focus on search engine optimization (SEO). Specialist knowledge is possessed in strategy and expansion of personal brand online, market analysis, web automation for affiliate marketing, extravagant search engine optimization methods. Other relevant knowledge and university studies can be found in the subjects data analysis and statistics as well as in radiology and image analysis. He got part of his breakthrough in connection with starting his craft company in 2008. Karl-Johan has a patent for the name Gyllenstorm. Karl-Johan Gyllenstorm has worked as a team base, boss, project manager and site manager in previous professional practices.

Karl-Johan Gyllenstorm has developed the keyword research tool Market Application™.

H2

About Market Application™

The content of the market applications acts as a marketing guide for competitors and for equivalent industries on the internet. The posts show, among other things, where on Google it is easy to rank with specific market keyword.

H3

Combined input marketing value shows:

• Market keyword focus.

• Geographical area linked to relevant market keyword.

• Time parameters linked to relevant market keyword.

• Market price indication linked to relevant market keyword.

• Related search terms linked to relevant market keyword.

• Market keyword competition linked to the number of Google search hits and Youtube search hits.

• Number of searches / month on relevant market keyword.

• Market keyword classification via the Rank Barometer.

• Marketing guidance.

Market Application is free to use.

Keywords:

keyword, keywordanalysis, marketing, keywordresearch, keywordtool, digital marketing, online marketing, seo, Gyllenstorm,Google

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Internetmarknadsföring till sökmotoroptimering för nybörjare

Sökmotoroptimering är komplext. Det finns ett stort urval med 100 tals olika verktyg som förespråkas användas i samband med sökmotoroptimering. Information i verktygen är till större del sammanställda utifrån internetbaserade/ Google värde.

Sökmotoroptimeringsverktyg som visar avancerade diagram och siffror. Givetvis så är all denna information svår att ta in och kan lätt vilseleda nybörjaren inom internetmarknadsföring och sökmotoroptimering. Risken är överhängande för att nybörjaren startar sitt marknadsföringsarbete i “bakvänd ordning” vilket resulterar i mertid och marknadsföringsfördröjning.

Så hur kan man förenkla internetmarknadsföring och sökmotoroptimering för nybörjaren som vill *göra det själv (*GDS).

Mitt råd är att använda: 1. Google Trends, 2. Google och 3. Youtube i analysprocessen och inget annat, ”keep it simple”.

Begrunda, besluta och genomför..

I analysprocessen letar man efter nyckelord/ fraser som kan användas i internetmarknadsföringen och sökmotoroptimeringen. Nyckelorden/ fraserna ska vara rimliga att uppnå pagerank 1 med på Google.

Ett hypotetiskt exempel på analysprocessen skulle kunna se ut såhär:

• Kalle bedriver en elfirma och har inriktat sig på elinstallation i olika utförande.

• Kalle Googlar ”elinstallation i nybyggt hus” och ser att antalet sökträffar på Google är under 15000 st sökträffar och på Youtube är antalet sökträffar under 500 st.

• Kalle tittar på Google Trends där han söker på elinstallation. Google Trends visar att flera sökningar görs under April, September och November.

• Detta underlaget använder Kalle när han ska genomföra sin kampanj med hjälp av Google Adwords.

Genomförandeprocess (1)

Utifrån sökningar på Google och Youtube så anser Kalle att det är rimligt att uppnå pagerank 1 på Google med sökordsfrasen ”elinstallation i nybyggt hus”.

Kalle skapar informativt detaljerat vägledande innehåll som han publicerar i Wordpress. I samtliga artiklar, videos, bildtaggar och beskrivningar finns sökordsfrasen med i olika utförande dvs:

• elinstallation i nybyggt hus

• nybyggt hus elinstallation

• installation av el i nybyggt hus

• nybyggt hus elinstalltion etc …..

Graf från Google Trends.

Kalle delar även sina artiklar i olika Press Release verktyg och på sociala medier för att påskynda sökmotoroptimeringsprocessen.

Genomförandeprocess (2)

1. Kalle skapar ett RSS/ Feed flöde med hjälp av verktyget Feedburner.

2. Kalle adderar sin Wordpress sitemap i Google Webmaster Tools i formatet xml.

3. Kalle mäter trafikflödet i sin Wordpress sida med hjälp av Google Analytics.

4. Kalle analyserar mätvärdena och skapar mer innehåll/ artiklar utifrån erhållna mätvärde.

Genomförandeprocess (3)

Kalle skapar sina kampanjer med hjälp av Google´s marknadsföringsverktyg Adwords.

Kalle riktar sin kampanj till specifikt geografiskt område och målgrupp med hjälp av Google Adwords.

Uppföljning (händelse/ lärdom) (4)

Kalle utvärderar spenderad tid och pengar på internetmarknadsföring och sökmotoroptimering och kommer fram till att det är högst lönsamt. Detta med tanke på 1. ökad kundstock, 2. ökade intäkter och 3. konkurrenskraftighet.

Beslut (5)

Kalle beslutar sig för att jobba aktivt med sin digitala marknadsföring och sökmotoroptimering för att ta marknadsandelar på internet.

Läs mer

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Content creators encounter sooner or later so-called zero inspiration and have nothing to write about. Here is the solution to the problem.

Table of Contents

In one of my previous articles, I describe how an article is created and how h1, h2, h3 are set. You who are experienced writers know that H1/ Title is absolutely crucial based on how much attention the article will receive.

Absolutely crucial when creating marketing content

The title of your blog post, in your post on social media is absolutely crucial. It is the title that at best creates an interest in the reader and that makes the reader want to know more and choose to read the whole article.

Zero inspiration

Solution with Superb marketing tool

How to use the Superb marketing tool?

In one of my previous articles, I describe how an article is created and how h1, h2, h3 are set. You who are experienced writers know that H1/ Title is absolutely crucial based on how much attention the article will receive.

Absolutely crucial when creating marketing content

The title of your blog post, in your post on social media is absolutely crucial. It is the title that at best creates an interest in the reader and that makes the reader want to know more and choose to read the whole article.

Zero inspiration

The problem that influencers, bloggers and other content creators encounter sooner or later is so-called zero inspiration. They have nothing to write and there is no inspiration.

Solution with Superb marketing tool

To get out of this stage, there is a superb tool that helps you put a professional headline / title and based on this you can build your article content.

How to use the Superb marketing tool?

Enter 5 keywords and you will get 5 suggestions for headings that you can use when creating your content for your blog, website, social media. No registration or membership is required to use the tool.

Learn more

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer of Marknadsandels Applikationen. He blogs regularly about SEO and digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn and learn more.

Remove the low quality content on your social media, blog and website.

You see it relatively often. Content that is of lesser quality and that does not match the brand or the other content in the blog, the website.

The fact is that content that is not well thought out can ruin the search engine optimization and the digital marketing/ general brand. Do not post content just because you feel you have to post. Post content that adds value, post content that is instructive and helpful. Try to create content that is related to your previously posted content.

The competition on the internet is big. That is why there is no room for any mistakes or web content that is not well thought out. Vulnerability can be felt if the content is not qualitative. It is a waste of both time and energy to post low quality content.

Try to stay focused and stay in the niche you have chosen. Of course, you can increase the frames a bit in your content, but again do not lose focus.

Think about what kind of content to post on Instagram, Twitter, Youtube, Linkedin in your blog on your website. What kind of followers do you have, on what keywords do your Youtube content rank in Google, what do the followers, the subscribers want to read. Take advantage of history / statistics from previous posts when creating new content.

SEO Threads

It has been shown that content that is linked to threads in social media, forums, blogs and websites elevates the content in search engines. You can easily create threads in your social media by commenting on your own posts. The comments can be a guiding step by step process or similar.

You can see an example here from one of my Twitter accounts where I have created a thread that reflects the user manual for my reference project Market Application.

Content that contains over 2000 words and that also has a thread flow will positively affect seo and digital marketing.

Use the "Answer the public" tool to find keyword inspiration before deciding the title of your content (H1).

Offer free products, PDF files, movies, infographics, podcast sections with guidance information related to your brand. For example, you can publish half of your content in your blog and the other half of the content on a downloadable video, pdf, infographic, etc.

Force your followers, readers into action!

Read more

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Ämnes kluster tar din webbsida till en högre nivå i sökmotorerna.

Ämnes kluster är populärt i sökmotoroptimerings sammanhang och vid digital marknadsföring. Ett ämnes kluster består vanligtvis av ett huvudämne som kan relateras till ett nyckelord eller nyckelordsfras.

Utifrån huvudämnet skapas sub ämnen som är relaterade till huvudämnet. Varje sub ämne innehåller högkvalitativ information och interna länkar till huvudämnet.

Man kan jämföra ämnes klustrets uppbyggnad med hur en vindruvsklase ser ut. Huvudämnet är stammen och druvorna är sub ämnen och allt är förgrenat.

Ämnes kluster används flitigt av bloggare och professionella sökmotoroptimerare för att förbättra rankpositioner i sökmotorer.

Sammanfattning:

Ämnes kluster är ett multi innehåll som kopplas till ett specifikt nischat webbinnehåll på en specifik webbplats.

Läs mer

• Digital marketing November 2021 - Summary

• Remove the low quality content on your social media, blog and website - Seo Threads 2021-11-26

• Write your free Press Release

• Boost Your Brand with This 29 Digital Marketing Tip 2021-11-22

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

The importance of updating the feed with new content with associated publication dates.

Table of Contents

Giving visitors / readers a serious impression through new freshly updated content is important in connection with content marketing.

*Not updating a feed regularly results in a reduced number of visitors / readers / customers / revenue.

*New information triggers the search engines and makes your content competitive.

Giving visitors / readers a serious impression through new freshly updated content is important in connection with content marketing.

*Not updating a feed regularly results in a reduced number of visitors / readers / customers / revenue.

That is why you who are an entrepreneur and who have a website should make sure that the website is updated. The update shall include the date of completion of the update and industry-related informative content.

Updating the website regularly is beneficial from a sales perspective but also from a search engine optimization perspective.

*New information triggers the search engines and makes your content competitive!

Update regularly without sacrificing content quality.

Read more

The biggest fatal mistake is when developers combine low-quality content with subscription agreements that more or less deceive the buyer.

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Internet marketing & search engine optimization for beginners.

Search engine optimization is complex. There is a large selection of hundreds of different tools that are advocated for use in connection with search engine optimization. All information tools are compiled based on internet-based / Google value.

Search engine optimization tool that displays advanced charts and numbers. Of course, all this information is difficult to grasp and can easily mislead the beginner in marketing and search engine optimization. There is an imminent risk that the beginner will start their marketing work in reverse order, which will result in additional time and a marketing delay.

So how can you simplify in-house marketing and search engine optimization for beginners who want to do it themselves (*DIT).

My advice is to use: 1. Google Trends, 2. Google and 3. Youtube in the analysis process and nothing else, "keep it simple".

In the analysis process, you look for keywords that can be used in internet marketing and search engine optimization. The keywords should be reasonable to achieve pagerank 1 with on Google.

An example of the analysis process:

Kalle runs an electricity company and has focused on electrical installation in various designs. Kalle searches on Google "electrical installation in a newly built house" and sees that the number of search hits on Google is below 15000 search hits and on Youtube the number of search hits is below 500.

Kalle also looks at Google Trends where he searches for electrical installation. Google Trends shows that several searches are made during April, September and November. Kalle uses this information when he is going to carry out his campaign with the help of Google Adwords.

The implementation process (1)

Based on searches on Google and Youtube, Kalle believes that it is reasonable to achieve pagerank 1 on Google with the keyword phrase "electrical installation in a newly built house".

Kalle creates informative detailed guiding content that he publishes in Wordpress. In all articles, videos, image tags and descriptions, the keyword phrase is included in different versions, ie:

• electrical installation in newly built house

• newly built house electrical installation

• installation of electricity in a newly built house

• newly built house electrical installation etc… ..

Kalle also shares his articles in various Press Release tools and on social media to speed up the search engine optimization process.

The implementation process (2)

Kalle creates an RSS / Feed feed using the Feedburner tool. Kalle adds his Wordpress sitemap to Google Webmaster Tools in xml format. Kalle measures the traffic flow in his Wordpress page using Google Analytics. Kalle analyzes the measured values ​​and creates more content / articles based on the measured values ​​obtained.

Implementation process (3)

Kalle creates his campaigns with the help of Google's marketing tool Adwords. Kalle targets its campaign to specific geographic areas and audiences using Google Adwords.

Follow-up (4)

Kalle evaluates the time and money spent on internet marketing and search engine optimization and concludes that it is highly profitable. This with a view to increased customer base, increased revenues and competitiveness.

Decision (5)

Kalle decides to work actively with his digital marketing and search engine optimization to gain his business on the internet.

Learn more

• Digital marketing November 2021 - Summary

• Remove the low quality content on your social media, blog and website - Seo Threads 2021-11-26

• Write your free Press Release

• Boost Your Brand with This 29 Digital Marketing Tip 2021-11-22

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Summary - Digital marketing November 2021

Those of you who have followed my posts during the month of November have had access to digital marketing information and search engine optimization methods that can be used in social media, in blogs and on websites. The purpose of the information and methods has been and is to increase traffic and number of visitors and rank higher in search engines.

Some marketing methods have been more informative than others.

I use the methods in my online platforms and to give you as a reader a hint that the marketing methods do what they are supposed to, a number of screenshots from one of my blogs' statistics summary are attached.

Read more

A really good Friday.

Map view over visitors geo locations.

Stat view over countries visitors.

Stat view for November and October.

Diagram view December 2020 to November 2021.

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

How to get maximum feedback on your content.

Influencers, entrepreneurs, associations who want to reach out with their message on the internet use social media to a greater extent. Advertising programs such as Adwords, Facebook Ads are also used.

In addition to this, many people forget the effect of publishing their marketing messages in other powerful mediums. Since everyone shares content on social media, there is a great risk that their content will only be part of the amount of noise in social media. If there are no large numbers of followers in combination with publishing at the wrong time, the influencer, the entrepreneur, the association will not receive any major feedback on their published content. This is a fact.

That is why a marketing message should be published on other internet platforms as well. This increases the odds of maximum marketing impact on the internet.

Once you have shared your content on social media, you will also publish your marketing content on the following pages:

• Medium

• Ezine articles

• LinkedIn Article

• Blogger

• Wordpress

• Google Drive (Create a Word document and choose the option *publish on the web.)

• Scoop.it

* Note - Ping each link to the posts you make. Use Ping o Matic for this.

The advantage of publishing in this way is that a number of search engine algorithms are activated, which affects your content and its indexing / ranking in search engines directly but also in the long run. * This is also called SEO/ SEM (search engine optimization, search engine marketing).

When combination publishing is done, that's when it happens, that's when your content gets the most attention and at best goes viral. Learn more

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Powerful Pod SEO

In this section I describe how to create a powerful seo pod. The technology I use is completely free and takes about 1 hour to complete.

I start by registering an account on Soundcloud. When it's done, I create my content, where the focus is on my chosen keyword / keyword phrase.

The keyword should be included in the podcast's title, in the podcast's tag field, in the podcast's description.

The podcast's description should also include a link to related blogger content or Youtube content. And a # that contains the keyword.

The next step is to enter the metadata of the podcast. Here, too, the keyword is in focus.

The keyword must be included in all fields. In the field "P line", the date and publisher as well as keywords must be included. In the field "Buy link" is published link to related blogger content that contains the keyword.

After this I go into settings on Soundcloud and copy the RSS link to my Soundcloud channel.

New Podd account´s is created on:

Spotify, Amazon, Speaker, Podbean, Iheart, anchor.fm, Google podcast, Apple podcast, rss.com etc.

In each account that is created, I add my RSS link from Soundcloud. * The effect of this is that my Soundcloud pod is cloned on all podcast accounts Spotify, Amazon, Speaker, Podbean, Iheart, anchor.fm, Google podcast, Apple podcast, rss.com etc.

Finally, I add my rss link to Feedburner.

How to create podcast seo content:

• Option 1: An audio file is recorded and uploaded to Soundcloud.

• Option 2: A text is compiled and converted to an audio file via "text to speech" software and uploaded to Soundcloud.

Summary:

This free seo method is extremely seo effective and can be used as a complement to other seo methods. *Relevant Blogger link in the podcast section can be replaced with relevant YouTube link.

Karl-Johan Gyllenstorm - Certified in digital marketing 2020 by Google Digital Academy.

Copyright © 2021 - All rights reserved.

Sharing data between web pages - 2.0 Method for effective digital marketing.

Many people publish their content in several different web systems. The most common free solutions used for this are Wordpress, Blogger, Joomla, Google Sites, Drupal.

An effective way to share / publish content is to use RSS / Feed´s. By embedding your rss / feed, you can view the entire feed of your rss post.

If you use blogs, add your embed rss code as the default post template.

Create your rss with Feed burner. Embed your custom rss using RSS Dog.

RSS is a convenient way to share data between web pages. RSS loads data relatively quickly and does not affect the web page's load time very much.

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Free online marketing automation.

Let's say you create marketing content and want to post it in a number of different places such as Wordpress, Blogger, Twitter, Facebook, Medium, Weebly, Feedburner and more.

Most people do this manually, i.e. they post their content in one place at a time. This is time consuming and may not be the best way to post marketing content.

You can automate the whole process with free software.

IFTTT (Recommended)

Helps you connect your different platforms. For example, you can set up your automation process so that you post your content from g-mail to blogs to Wordpress to Twitter to Facebook to Feedburner….

You create your account on IFTTT using your Google account. You can easily add html code in the functions on IFTTT, such as a link that leads to your Instagram follow button, link to your Youtube channel's subscription button, and more ..anything in the language html can be added.

SLACK

Is similar to IFTTT but you can do so much more. Slack can be used for free or for Business purposes and then the monthly cost (2021-11-21) is $ 12.50. SLACK is an advanced tool that requires good IT knowledge from the user.

HootSuite (Recommended)

Post on all your social media at once including Wordpress! HootSuite is a tool that really helps you who work with content marketing on social media. With HootSuite, you save time and can post your content quickly and easily!

Buffer

Buffer makes your life easier with a smarter way to schedule the digital marketing content you find or create.

Learn more

Free traffic to your website, social media profile or blog

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer to Marknadsandels Applikationen. He blogs regularly about SEO and Digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn.

Is it traffic you are looking for? Think about how you target your Youtube videos, blog posts, social media posts and your general web content.

Table of Contents

How to think if you want massive traffic to your web content?

If the purpose is to sell a product or service, the marketing scope of the content is probably limited geographically to the area / country where your business is / is active in.

If the purpose is only to get a lot of traffic to your web content then I recommend that you choose a country with high population density.

Examples of countries / cities that are beneficial to market web content in:

Create global web content that you can target to several different countries.

How to think if you want massive traffic to your web content?

If the purpose is to sell a product or service, the marketing scope of the content is probably limited geographically to the area / country where your business is / is active in.

If the purpose is only to get a lot of traffic to your web content then I recommend that you choose a country with high population density.

Based on this, you set the matching language for your web content. By default, English is recommended. Complete with tags / keywords that match your choice of country targeting eg China, Japan, India etc.

When publishing videos on Youtube, you set the country, currency, etc. based on your focus.

Select your currency in Youtube or select default USD.

Select country in Youtube. Select a country that has a high population.

*Do not limit yourself to one country / language when marketing your brand. Market your brand in countries / cities that have *high population density. High population density in a country / city generates more traffic than a country / city that has low population density.

Examples of countries / cities that are beneficial to market web content in:

1. Japan - Tokyo 36,923,000 inhabitants

Search for your keyword on Google Japan

https://google.co.jp

Other areas with a high population

2. Jakarta 30 201 086 inhabitants

3. Delhi 25 703 168 inhabitants

4. Seoul 24 949 900 inhabitants

Use Google translate to translate your main keywords into another language.

Create global web content that you can target to several different countries.

Sometimes new content is indexed immediately, sometimes it takes longer before the numbers start to rise. Be patient and work long term with your web content. Competition can be tougher in areas where there is a high number of inhabitants. This is a parameter that you should take into account when publishing your web content.

Read more

9 More Online Marketing Tip

About the author

Karl-Johan Gyllenstorm is certified in digital marketing by Google Digital Academy. He has more than 10 years of practical experience with SEO and digital marketing. Karl-Johan is developer of Marknadsandels Applikationen. He blogs regularly about SEO and digital marketing, and his articles can be found on Wordpress, Medium, Blogger, Twitter, Linkedin, Facebook. Connect with Karl-Johan on Twitter and LinkedIn and learn more.

Karl-Johan Gyllenstorm

Copyright © 2021 - All rights reserved.