The different formats accounted for the different mediums that they were published on. The busy background was better set for shorter information that could be seen for long periods of time so the header and feed post were created in this way. While stories disappear for users after a few seconds so simplistic designs that focused in the information. Printing a pattern might also waste ink and not be appealing. Since the flyers were to be used at the location to indicate the event, the location was omitted from the design.