Fandoms / Fan Clubs

Hye-ppiness (2024)

After the success of Lovely Runner, Kim Hye-yoon officially joined Fromm, a fan engagement platform, in June 2024. Along with this, Fromm announced official merchandise (MD) and opened sales for membership & fan kits, giving fans the chance to grab exclusive items like photo cards and limited-edition goodies. Members also got special perks, including early access to future events. At the Seoul fan meeting venue, Photoism was also available (see behind), where fans could snap some photos to remember the day. It was soon available in select countries.

She kicked off her Hye-ppiness Tour in Seoul with a pink dress code. Fans enjoyed activities like Scent of Yoon, where she introduced perfumes tied to her characters, and a dance cover of Girls' Generation's "Gee" and NewJeans' "How Sweet". She also performed dance challenges to songs like "Supernova" (Aespa), "Tiramisu Cake" (10cm), and "Lovely" (Kim Jong Kook). At the Japan venues, she danced to "Idol" (Yoasobi). The event included a Q&A session, game with fan, video messages from past co-stars, a heartfelt letter to fans, and behind-the-scenes footage of her preparation. A live stream via Fromm during the Seoul and Macau fan meetings was also available for global fans, providing access to the live stream and a 7-day VOD replay with English subtitles.

Hye-ppiness fan meeting tour in 2024 included events in several cities:

1. Seoul, South Korea: July 13, 2024, at the Sungshin Women's University Unjeong Green Campus Auditorium. (2 sessions)

   • Video message from Lee Jung-jae and Jung Woo-sung 

2. Osaka, Japan: July 26, 2024, at Zepp Namba. (View promotional video)

   • Video message from Rowoon, Jisoo & Yeom Jung-ah

3. Tokyo (Yokohama), Japan: July 28, 2024, at Zepp Yokohama.

4. Taipei, Taiwan: August 24, 2024, at the National Taiwan University Gymnasium. (View promotional video)

   • Video message from Jung Hae-in and Byeon Woo-seok

5. Macau: Took place on October 20, 2024, at the Broadway Theatre. (View promotional video)

   • Surprise cheering video from Maltese Pet Store (Chinese Hyeppy Endings)

HYE-PPY DAY (2023)

To celebrate her 10th debut anniversary, Kim Hye-yoon held her first fan meeting titled "HYE-PPY DAY." The event took place on February 5, 2023, at the Ilji Art Hall in Seoul, South Korea. The fan meeting featured various activities, including a Q&A session and a dance cover of BLACKPINK's "Ddu Ddu Ddu" and New Jeans' "Ditto." At the end, she read a heartfelt letter to her fans and personally handed out items to them.

KimHyeyoon X Fromm Membership Special Fansign Event (2025)

On September 28, 2025, Kim Hye-yoon held an exclusive fansign event for Fromm app members at a Seoul venue, where she signed autographs and engaged in personal interactions for about an hour. The event featured exclusive kits for Fromm membership kit purchasers, which included unreleased photocards, a polaroid, and a raffle entry for the fansign. The application period ran from August 29 to September 7, 2025, and the winners were announced on September 11, 2025. Hye-yoon also sent messages via Fromm the night before and after the event, sharing pictures and updates about Hong Si and her recent projects. She later posted on Instagram, thanking Fromm for organizing the event and expressing her joy at meeting Hyeppy Endings.

KimHyeyoon X Rawquest Fan Signing Event (2025)

RawQuest organized a fan signing event for Hyeppy Endings, where 100 winners were selected to meet Kim Hye-yoon on June 20, 2025. The application period ran from May 9 to 25, with entry automatically applied through the purchase of the “Hyeyoon Set” on the event page. Winners were announced on June 5, 2025. The event was hosted by MC Ha Ji-young, who had also hosted Hye-yoon’s Hye-ppiness fan meeting in Seoul. Following the event, Hye-yoon shared a post on Instagram thanking RawQuest and fans for attending.