Melaka, 17 Oct 2023 - The State of Melaka proudly announces the commencement of Visit Melaka Year 2024, a spectacular campaign that aims to showcase the very best of our enchanting destination. With an extensive lineup of events and activities spanning from July 2023 to December 2024, Melaka is set to captivate the hearts and imaginations of visitors from around the globe.

Through this campaign, Melaka seeks to reposition itself as an exceptional tourism destination in various markets worldwide. Our state is endowed with a myriad of unique features that set it apart from other destinations. From the historical treasures that narrate our fascinating past to the vibrant cultural experiences that showcase our diversity, Melaka promises an unforgettable journey of exploration and discovery.

With a staggering 786 products to explore, encompassing history, culture, agro-tourism, recreation, gastronomy, and more, visitors will be spoiled for choice.

During Visit Melaka Year 2024, our goal is to welcome between 15.0 to 18.7 million tourists, both local and international. To achieve this, we have designed 100 exclusive packages tailored specifically for Visit Melaka, offering a comprehensive experience that includes accommodation, guided tours, and access to our finest products and attractions.

Melaka will highlight a range of special and niche products, such as community-based tourism, experiential tourism, gastronomic delights, evening escapades, diving expeditions, unique vacation packages, wellness retreats, leisure pursuits, and much more. We are committed to showcasing Melaka's unique wonders, attractions, and cultural treasures, ensuring that each visitor creates cherished memories to last a lifetime.

Additionally, Visit Melaka Year 2024 aims to enhance Melaka's share of the meetings, incentives, conventions, and exhibitions (MICE) market. By promoting the state as an ideal destination for such events, we anticipate an increase in domestic tourism, attracting new investments to Melaka, and providing ample employment opportunities, thereby enhancing the quality of life for the people of Melaka.

As we look forward to Visit Melaka 2024, we are committed to making Melaka a sustainable destination. We are actively working to protect our natural environment, safeguarding our coastal areas and lush forests. Our sustainable tourism practices aim to ensure that future generations can continue to appreciate the beauty and serenity that Melaka has to offer.

Visit Melaka 2024 will be an exceptional journey that captures the essence of Melaka's uniqueness. We invite the world to experience our history, culture, cuisine, and hospitality. We are excited to welcome visitors from around the globe to share in the magic of Melaka, a place where traditions meet modernity, and where every corner tells a story.

For more information and updates on Visit Melaka Year 2024, please visit our official website www.melaka.gov.my or our social medias at Tourism Melaka ( FB, IG, TikTok)