André Magrinelli

Creative Marketing Manager

37 y.o. Based in Madrid, Spain - Brazilian and EU national (available to work in any EU country)

magrinelli@outlook.com

+34 680 53 54 20

Linkedin

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Where I've been


2024 - Present
Creative Marketing Freelancer
@EZZE Seguros (insurance company) Brand & Activation projects in Stock Car and Formula Truck motorsport events Content project for social media with SC Corinthians (football team)

@Peça Rara Brechó Brand positioning project, as one of the main players in the circular economy in Brazil. Always on and seasonal campaigns Content for social media.

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2022 - 2024
Creative Marketing Manager @ Frizata
Leadership of the Marketing and Creative team in Brazil, also coordinating projects together with Marketing and Design team in Argentina.
Manage brand guidelines, including brand tone of voice, visual identity, and brand personality to ensure consistency across all touchpoints in the brand's day-to-day communication and operations.
Interface with other areas such as Operations, Logistics, CX, Tech, Board of Directors and external partners.

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2021 - 2022
Creative Freelancer @ VR Benefícios
Working for the in-house agency, we've developed projects for inside marketing, events, advertising and also the transition for a new brand identity.

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2020 - 2021
Creative Lead @ FleishmanHillard Brasil
Responsible for setting up the agency's creative team and serving clients such as JCDecaux, Johnson&Johnson, Philips, Votorantim, Shopping Center Norte, Lar Center, and others.

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2019
Senior Creative @ Innova AATB
Creative works in advertising, retail and live marketing for brands like for Grupo Petrópolis, Saint-Gobain and Vivo/Telefônica.

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2019
Creative Freelancer @ Bullet®, In Press – Porter Novelli
Creative works in advertising, retail and live marketing for brands like Unilever, Ambev (AB InBev), Discovery Channel, History Channel, Whirlpool, P&G, Reckitt Benckiser.

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2016 - 2019
Senior Creative @ DM9 (former TracyLocke Brasil)
Creative works in advertising, retail and live marketing for brands like Johnson & Johnson, Heineken Group, Seara, Gillette and Claro.

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2015 - 2016
Senior Creative @ Grupo Rái
Creative works for Starbucks Brasil (all retail materials), Continental Tire (advertising), Ultragaz and Aché Laboratórios.

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2013 - 2015
Jr Creative @ Tribal Worldwide São Paulo (former Loducca)
Advertising and live marketing for Red Bull, FOX Channels, FOX Films, Pepsico, AB Inbev, Leroy Merlin, Bodytech and Unidas Car Rental.

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And there it goes since 2009 @ EVA Comunicação, my first job as creative / art director / graphic designer. 

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Awards


2013
Silver @ Clio Awards
Bronze @ Wave Festival
Finalist @ Cannes Future Lions
Finalist @ FIAP
Selected Work @ Lürzer's Archive 5-2013

2012
Silver @ CCSP

 

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Education


2022
Digital Product Leadership
@ Tera

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2021
Design Thinking
@ Fiap

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2012 - 2014
Creative Art Direction
@ Miami Ad School

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2005 - 2008
Graphic Design Bachelor's degree
@ Centro Universitário Senac


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Languages


Português - NATIVE, MADE IN BRAZIL 

English - ADVANCED 

Español - ADVANCED

Italiano - BASIC