Direct your visitors with a Custom Banner like the red one at the top of this page. View the video on the right to learn how to create a custom banner to appear on your Home Page or All Pages if you choose.
View the video on the left to see how you a can add a scrolling banner like the one above to your site.
EDU in 90: Innovate with Google Sites
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10 Essentials for Google Sites by Jim Murtagh
Google Sites YouTube Playlist
View the video on the left to see how you a can add custom buttons like those shown below to your site.