𝑷𝒓𝒐𝒋𝒆𝒄𝒕𝒔

The acceptance of homosexuality has been a contentious issue in many societies around the world, and Asia is no exception. However, in recent years, there has been a growing trend of acceptance of the LGBTQ+ community in the movies. In this case study examines the acceptance of homosexuality in Asian societies through the lens of the Marvel Cinematic Universe (MCU). As the MCU has expanded to include diverse characters and storylines, the representation of LGBTQ+ characters have become a topic of discussion. By analyzing the portrayal of LGBTQ+ characters in MCU films and the audience's response to them, we can gain insights into the changing attitudes towards homosexuality in Asia base on their culture. 

Parasocial Interaction(PSI), the earliest PSI theory was proposed by Donald Horton and Richard Wohl (1956), which refers to the media giving users the illusion of face-to-face relationships. Horton and Strauss (1957) went further to explain the meaning of PSI, arguing that parasocial interaction is  “an immediate, personal, and reciprocal experience, but these experiences are actually hallucinations that are not shared with the speaker.” 

This research aims to investigate the relationship and influence of the five factors that affect the parasocial interaction on Taiwanese undergraduate students' use of music streaming applications.

This research investigated the development of Artificial Intelligence (AI) technology in the social media platforms which has successfully become virtual influencers as human influencers did. The aim of this research is to analyze how the existence of AI robot influencers can affect human influencers in social media marketing based on how consumers respond to this marketing phenomenon. By utilizing the sampling method, this research will employ quantitative and qualitative methods. Collected data by survey will be used to understand what are the consumer perceptions and concerns towards virtual influencer. Semiotic analysis will be also used in order to determine the comparisons between virtual influencer and human influencers by using Instagram as a social media platform for the source of this research.

In recent years, studying abroad has become a dream for many students. As a result, studying abroad has become a trend and even a choice for students. This study aims to understand the main motivations of university students in the southern region for studying abroad and explore the fundamental reasons behind their decision to study abroad. The research will assess the importance of these factors in their decision-making process regarding studying abroad.

Taiwan and Okinawa are geographically close to each other and are considered important regions in the Asia-Pacific region. Each region has its own culture and history, but they also have much in common. In this magazine, as a native Okinawan who studied in Taiwan, I explored the similarities between Taiwan and Okinawa through interviews and surveys.