About Me

Luke @this!

I make LEGO-related YouTube videos.
On it, I share building hacks, funny animations, instructions to my builds, and sometimes even arts & crafts!

My name is Luke, and I'm a kid who loves Legos, MOCs, and arts & crafts.

Welcome to join me on these adventures! Luke :)

Links

Behind the Lego Logo

Luke Cheng's 3rd Logo

The yellow part means L - for Luke,
and the black part is a flipped C - for Cheng

This Lego build is possible to make IRL, which was how I "discovered" it. Because originally I was trying to make my 2nd logo in Lego, and I made this. It sat on the end of my table, which can be seen in multiple videos where I was using two baseplates as the table mat.
This Logo was rendered in BrickLink Studio.

▲ Luke's first real video

▲ The earlier unlisted unfinished video of mine
(if you want to share this video, please share the website's link)

How I started

◀ I started making YouTube videos because I started this project of making BLACKPINK's 'How You Like That' music video's stage into Lego. My sister told me I should record it and put it on YouTube for other people to see.

I enjoyed building with Legos a lot. And as a present, I got the LEGO Spike Prime set, and learned by myself (with the help of my dad at first).
I am also very good at arts & crafts. Even before I started YouTube, I thought why not also record my crafts too?
Which is what I did. You won't be able to find a lot of my arts & crafts videos because the community I have on this channel mostly likes Legos, not arts & crafts.

I also unlisted the second video on the left because it wasn't a real success making it, and I said I would make a part 2, but never did. I did finish the project by changing to wires instead, but I already finished before I thought of recording.

Name Change

So recently (as of 2026 May), I changed my name from Luke Lego Craft into Luke @this!
And there are a few reasons for the change.

First of all, I didn't want the name LEGO™ to be in my personal brand. Especially, if I ever wanted to trademark my name, I wouldn't be able to do that.

Second, I felt that the name Luke Lego Craft was separated into three parts, which was a little too much.
I also didn't like how the word "craft" felt so much like a DIY channel. Even though I did (and still will) make some DIY videos, this channel just didn't have that short DIY crafting channel.

Third, it sounded a little too professional and grown-up-y. I wanted to be a little more fun, and well, creative.
It was partly my sister who came up with the name, and I liked it a lot, which is why I went with this.

The Details

So, the name Luke @this! Is pronounced, Luke, at this! (which sounds like "look" at this)
My second channel was called Luke Lego Two (which was, frankly, terrible). Now it's called Luke there 2
Which sounds like "look" there too.

I also changed my fonts (a lot) recently. I was first happy with a Serif font (which I forgot the name of)
But I quickly changed into a more modern font - Lexend
But it felt a little too modern after a while, so I tried something different. I loved Apple's font. But unfortunately, it can't be used publicly (yes, I know about Inter, but I didn't like that it was so... un-playful)
Then I tried Google Sans, and finally decided to use what this is now. Host Grotesk.

Unfortunately, Canva doesn't have this font in it. And because I'm using Canva free, I'm trying to learn Canva Affinity (which is great, but just a little more complicated).