Swot Analysis

Strengths

1. This leadership position in the global display panel market has greatly favored our large-size display business.

2. The presence of a strong R&D unit, to emphasize on cutting edge display technologies such as OLED and quantum dot displays, provides an indication of the company's focus.

3. Successful connections with the top companies in the industry; electronics manufacturers and customers.

4. From production stages to the supply chain, efficient control ensures quality and cost containment.

5. Optimal brand awareness and competitive advantage thanks to the innovation leadership. 

Weakness

1. Inward on specific clients, such as Apple and Samsung, to possess a satisfactory level of receipts.

2. This induces high-process costs and the need for constant capital expenditure for equipment replacement and modernization.

3. High level competition for the display panel makers, taking into account that the main china based factories. 4. A narrow product portfolio which lacks some products like IPS panels.

5. i. Consumers' electronics goods volatility as well as economic cycle effect. 

Opportunities

1. Surge in need for greater and higher resolution displays for the purposes of different fields, for instance, television and displaying monitors, and also mobile devices

2. Esports and digital marketing along with its entry into emerging markets, like automotive displays and industrial applications.

3. The evolution of foldable and flexible displays to run the next lot of futuristic machines.

4. Possible cooperation with the others developers or companies in developing the display industry that is advanced.

5. Application of superior production techniques and automation to improve productivity and lower the financial cost of production. 

Threats

1. In years to come it may be unimaginable given the rate of digital transformations and launching of enemy disruption technologies.

2. The inflated Chinese display panel producers' pressures with cheap production cost.

3. The trade war/dispute and the protective policies that anti-globalization tend to affect the supply chain and export markets that over the world.

4. Price swings and supply chain interruptions caused by the variation in the prices of produced goods and supply disruptions.

5. Implementing environmental regulations and the environmental impacts issue related to the manufacturing process for display panels.