1. Age Appropriateness: This puzzle is designed for toddlers aged 1-3 years. If you're buying for a child within this age range, it could be suitable as it aligns with their developmental stage.

2. Educational Value: The puzzle focuses on matching animal heads and tails, which can help with cognitive development, fine motor skills, and basic problem-solving abilities. If you're looking for toys that are educational and promote learning through play, this could be a good choice.

3. Quality and Durability: Check reviews and feedback regarding the quality of the puzzle pieces and overall durability. Toys for toddlers should be sturdy and safe, as they will likely be subjected to a lot of handling.

4. Interest and Engagement: Consider the child's interests. If they enjoy puzzles or animals, this could be particularly engaging for them.

5. Award-Winning Status: The fact that it's labeled as an award-winning toy may indicate that it has been recognized for its educational or developmental benefits. However, make sure the awards are from reputable sources.

6. Value for Money: Assess the price relative to other similar toys and consider whether it fits within your budget.

In conclusion, if you're looking for a toy that promotes learning, is age-appropriate, and has good reviews regarding quality and engagement, "The Learning Journey: My First Match It - Head and Tails" could be a good choice for a toddler aged 1-3 years. Always consider the child's interests and developmental stage when selecting toys.