Because the photo session was taking place in February the weather was a big concern. No fun to rent a fancy car and then have it be too wet to take good photos! We watched the forecast and decided on what looked like should be a good day and then kept our fingers crossed while we waited. As it turned out, the weather on our chosen date was pretty classic Seattle winter weather; cloudy and cool, but no rain.
The Lamborghini Urus PHEV made another appearance today. Still hiding under camouflage, the photos provide the clearest look yet at the new SUV. While we still don't have an official launch date or final details on the vehicle, we do have more insight into the vehicle.
Lamborghini Photos
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These photos reveal some minor differences between the 2023 Lamborghini Urus and the hybrid model. For starters, the headlights appear to taper to a point above a revised grille, and the lower vents have a more pronounced shape. The hood looks flatter but retains the unique indent above the badge on the facia.
The rear retains the current model's taillights and rear facia with quad-tipped tailpipes. This look is consistent with what we've heard about the powertrain shared with the Porsche Panamera Turbo S E-Hybrid. Combining a twin-turbocharged 4.0-liter V8 with an electric motor, the Urus is expected to make between 675 and 820 horsepower.
The 690-horsepower Panamera is equipped with an eigh-speed dual-clutch automatic transmission and can hit 60 mph in 2.7 seconds before reaching a top speed of 196 mph. These numbers are comparable to the current Urus, which uses the same V8 and eight-speed transmission without the electric motor. This makes it reasonable to assume the hybrid model will be even faster.
The wheels look to be the same 22-inch low-profile ones on the current Urus, which are shod with 285/40ZR-22 rubber in front and 325/35ZR-22 in back. However, the hybrid is wearing Bridgestone rubber in place of the Pirelli P Zeros used on the production model. That could mean the hybrid will get different tires to aid rolling resistance. But it could also just mean Lamborghini chose a less aggressive tire for all-weather testing.
Sharing a platform with the Audi Q8, Porsche Cayenne, and Bentley Bentayga, the Urus is Lamborghini's first SUV since the LM002 of the 1980s. Like its "Rambo Lambo" predecessor, the Urus is a very capable off-road vehicle with serious performance chops, making it capable of beating a Porsche 718 on a racetrack.
Lamborghini is set to unveil its inaugural electric vehicle on Friday during the Monterey Car Week. However, ahead of the official reveal, leaked photos of the concept model have emerged online, providing a comprehensive look at both its exterior and interior design.
At the front, the aggressive headlights are reminiscent of the 2008 Lamborghini Estoque concept, sitting above the large intakes with integrated DRLs and aerodynamic fins. The slim taillights combine features from the Estoque and the Sian, with the latter being the inspiration behind the semi-exposed tires flanking the diffuser.
The four individual seats look rather slim, with tablet-like screens mounted on the seatbacks. Despite their bucket nature, the rear seats fold when extra space is needed, although the roof-mounted rear headrests always remain in place. Finally, Lamborghini designers opted for conventional door opening mechanisms instead of scissor doors which are reserved for the Revuelto supercar flagship.
Angles, curves, and even colors can completely transform the look of your main page, logo, product listing, or outreach collateral. Each model has different focal points to highlight based on its design and target demographic.
The last thing you want to do is make your inventory appear less exclusive or elevated, and choosing the wrong photos will do just that. Rather than using images that have a noticeable background focal point, mix up your side profile images with a shot of an engine block under the hood or a nighttime scene with lit tail lights.
Like many other exotic auto manufacturers, Lamborghinis are all about the details. Each model offers different customizations and perks that will help to grab the eye of a prospective buyer. Use your stock imagery to highlight these special features.
The Gallardo, for example, is known for its bold design. Shooting this type of vehicle from the head/taillights can reduce some of this sharpness, so it can be helpful to choose a side panel image for this particular model.
The goal of any dealership marketing plan should be to bring customers to their lot. Most high-end brands do this by creating a fantasy for prospective buyers. You want your audience to imagine themselves in your advertising, and incorporating a driver is an easy way to promote this idea.
Before adding photos to your online presence, be sure to add keywords to everything from the file name to the caption you use to describe the image. This will add weight to the content on your website, increasing search engine visibility.
Consider all of the possibilities when it comes to creating the scene you have in your head. If you want to feature a smiling business man in grey suit, consider using words like charcoal, management, professional, or happy. Think about words that are closely related to your ideal keyword to expand your search.
EVOX Images leads the industry in automotive imaging and offers the largest library of virtual reality and augmented reality assets available for commercial use. Contact our team or call us at 310-605-1400 to learn more about our innovative imaging solutions. 152ee80cbc
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