I am a driven, focused graduate of Saint Anselm College with an Honors Bachelor of Arts Degree in English and Communication with writing and critical analysis skills looking to expand upon the experience I have gained in my coursework and previous jobs. My current position is as a Sales Development Consultant for American Reading Company, but have worked in many setting where I've thrived by utilizing my attention to detail and writing skills. 

Work experience

Content Writer - Marketing
American Reading Company - Remote
2025-Present

• Developed compelling copy for a variety of marketing initiatives, including drip campaigns, expert conferences, sales outreach, strategic campaigns, and product announcements, ensuring clear messaging and brand consistency.

• Designed and optimized campaign maps to enhance strategic marketing outreach, improving audience engagement and conversion rates.

• Produced Salesforce training videos to streamline internal processes and enhance account manager efficiency in customer interactions.

• Analyzed customer journey data to create detailed documentation that identified pain points and opportunities, informing targeted outreach and improving the sales funnel.

• Audited and modernized outdated marketing assets to enhance brand positioning and drive more effective engagement across key channels.

Freelance Business Summary Writer

EBSCO Information Services - Ipswich, MA

Present

• Wrote cogent, actionable summaries of leading business books for the Accel5 corporate-learning platform.

• Created discussion questions that correspond with the summary and cultivate positive reflection and collaboration amongst readers.

• Adhered to Chicago Manual and proprietary style guides to create error-free and platform-ready content.

Sales Development Representative

American Reading Company - Remote

2021 to 2025

• Designed, organized, created, and executed targeted prospecting campaigns for specific audiences that generated business.

• Wrote copy for various miscellaneous needs including drip campaigns, expert conferences, marketing materials, and product announcements.

• Worked internally with marketing team on widespread outreach to ensure a clear, cohesive message showcasing the company’s impact on the schools, families, and students using our curriculum.

• Performed direct outreach through phone, email, and mail to generate meetings for the Account Manager.

• Assisted 6 account managers maintain consistent, targeted outreach across 19 states.

• Created customer-facing resources designed to help identify and fulfill customers’ needs.

• Collaborated with Account Managers to ensure clear and concise communication with existing customers.

• Coordinated with the Account Manager to ensure that contact, lead, prospect, and customer data was correct in Salesforce to ensure communication specific to their status.

Product Management Intern

EBSCO Information Services- Ipswich, MA

July 2019 to August 2019

• Analyzed competing platforms and engagement trends to curate a sought after and relevant list of books for the Accel5 platform’s audience.

• Conducted and presented a competition analysis to identify ways to improve the platform’s UX design, content organization, and subject selection.

• Created and explained subject sub-competencies and content tags to streamline navigation throughout the platform.

• Developed and wrote Ideas Into Action questions to improve user comprehension and engagement.

• Assisted lead editors by proofreading and editing user-facing, business-focused content provided by freelance writers for the Accel5 platform.

• Remained organized and fulfilled deadlines while completing simultaneous short- and long-term projects.

• Used Adobe InDesign, Microsoft Excel, and HTML cleaner to update and format content for the Accel5 platform.

INBRE Researcher

Saint Anselm College- Manchester, NH

July 2018 to May 2019

• Collaborated with students and faculty on research regarding postpartum depression and breastfeeding.

• Organized and performed secondary statistical analysis on large data sets.

• Presented research posters at the INBRE annual conference, and the Breastfeeding and Feminism International Conference.

• Wrote a literature review examining past research on the subject.