UXR Methods & Examples
Categories
Multi-Faceted Studies
Usability Testing
Field Studies
User Interviews
Analytics & A/B/n Testing
Surveys
Taxonomic Explorations
Focus Groups
Benchmarking
Accessibility Evaluations
Literature Reviews
Embedded Files
Over one-thousand studies completed, utilizing one or more of the methods detailed below.
Multi-Faceted Studies
Long-term strategies involving two or more methods
Usability Testing
Quantitative (ex. timed tasks)
Qualitative User Research
Field Studies
Ethnographic Observations
Diary Studies
Sales and Support Call Monitoring
User Interviews
Stakeholder Interviews
Sales and Support Interviews
Usability Test In-Depth Interviews
Analytics
A/B and multivariate testing (with statistical significance)
Tagging & Reporting strategy
Isolating and designating event flows
Reporting (ex. Tableau, Kibana, Venona, Google Analytics)
Heatmap analytics (eye tracking, website, etc.)
Surveys
Website 'pop-ups' (ex. Qualaroo)
Usability-focused (lower number respondents)
Market-focused (higher number respondents)
Taxonomic Explorations
Card Sorting
Tree Testing
Focus Groups
Conversation-based
House of Quality Exercises (Six Sigma project assistant)
IA and Taxonomic Exercises (see above)
Benchmarking
A first-stage research initiative in long-term strategies
Heuristic Evaluations
Comparative Analyses
Accessibility Evaluations
Vision (blind, low, color blind)
Mobile (VoiceOver & other assistive technologies)
Literature Reviews
A first-stage research initiative in long-term strategies
Google Sites
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