Soco.buzz is a website builder that helps small businesses to set up websites with online stores. Sell their products online, manage inventory and list made to order products for sale. It also allows them to share digital catalogs on different social media platforms like facebook, whatsapp, messenger.
I took the role of both a UX and UI designer, responsible for designing the product throughout the product development life cycle of five stages: brainstorm, define, design, test, and launch.
The product was launched in 15 weeks.
Designing an effective onboarding process for setting up the website and online store.
Bridging the gap between adding website details on the dashboard and its reflection on the actual website.
Start of 2020 hit every business owner differently. Owners had to reach out to their customers virtually online for income.Thus giving us the opportunity for all small business owners to represent their brand online with their own website and online store.
We initiated our first team meeting with all the possible clients we can tap on, who require their own website/ online store to start and grow their business.
Bakery store
Apparel/ clothing store
Toys
Photography service
Astrology service
Social media consultant
Beauty services/ Beauty products
Food store
Aman Dev
Isha Raut
Rahul Mehta
After discussing with couple of upcoming clients, we made a list of all the features and their requirements for their branding website.
Furthermore, made basic framework for different types of clients-say photographer, food seller, Apparel store owner to understand how each individuals requirements be combined together for same output.
Theme for Photography services
Theme for Social media consultant
Theme for Apparel store
Dashboard screens to be managed by business owners
Once the framework was set up with integration of both backend and frontend development. We tested out different scenarios for each type store type, delivery type and preferences. Total of 30 testing simulations were run to crack the bugs if found any while testing.
Problems business owners face while creating their own online store
The behavior of common customer when ordering product online
Why do business owners need their own website to sell products
Understanding product (food) preferences (i.e. sizes) or how they want the product to be customized.