WHAT DO WE DO?

With technology forever advancing and becoming such an intricate part of our lives, we find ourselves being connected in some or other way, online.

Businesses all over the globe, in all industries, are attempting to capture a piece of the very lucrative online marketplace, which spells the difference between a successful thriving business, and a failed one.

When you ask someone how they find a service or business or even the answer to a question their most likely response is "I GOOGLED IT".

If people cannot find you online then you are missing out on a substantial potion of market share as this is where most people go to find the answer.

The aim of KLS Marketing is to ensure that

1. Your business can be found online

2. To make money from selling your services and goods online.

3. Grow your overall digital presence

DIGITAL MARKETING STRATEGY

GET More Visibility Online Using the Correct Channels for Your Brand. If no one can find you, you wont make more money. Decide what digital channels to us ONLINE.

GET Seen in GOOGLE - Using on page and basic technical SEO for your business website.
PPC - Google Ads - Change Your Offer instantly with ads Compete with BIG Business and appear for keyword terms that are competitive. Pay only on website visits or per click.
Social and Reviews - Facebook, Twitter, Linkedin, Instagram, Tumblr - make sure people are talking about your Brand and Services
Email Marketing - Keep Customers Loyal and Up to Date with New Offerings.
Measure Your Success with Tag Manager & Website Analytics - Track website visits, lead, sales and user behaviour after they land on your website. Find our who your customers are.
Website Builds, Landing Pages, MAPs, Google Business Listings and Web Design - We can build simple lead or sales pages and complex websites, banners or create a Google Business Listing and Map, Get more Sales Online Get consumers to see your Business and visit your site to CONTACT you and use your business.

Get More Sales & Customers

Get Visible Online. Use the right online channels whether that be a simple Google Business Listing for your Area and Service , A Facebook Page, LinkedIn Business Page or a User friendly Website or Lead Page.
Avenues to market - we do paid adverts that qualified drive traffic to your website and help you market your business online.
Track & analyse real-time website traffic, consumer data, sales or leads.
Successfully convert website visitors to clients and sales.
Make your business visible and
Realize higher ROI (Return on Investment) and revenue.
Brand exposure.

Make More Money, Increase Your Revenue By Being Visible to the People that are looking for your Business and or Services.

Grow your business, get more customers, reach more clients and overtake your competitors.

Search Engine Optimization (SEO)

Search Engine Optimization or better known as SEO is a practice of strategies, techniques, and tactics used to increase the number of visitors to a website by obtaining a high-ranking for your industry keywords in the search results page of search engines such as Google,]

Google demands that your site follows a set of standard rules in order to be on top of the search engine results.

Why you need SEO?

Long lasting effects: SEO provides gradual, natural search engine ranking growth that lasts.
Consistent growth: SEO leads to consistent, measurable, long-term growth.
Increased leads: Research suggests that organic results are 8.5 times more likely to be clicked on than paid search results and that 60% of clicks go to the highest organic ranking. With strong SEO practices in place, both the number and quality of your leads will increase.

Great ROI (Return on Investment): Higher online visibility and increased leads mean that the expense of enlisting professional SEO services quickly pays for itself.
Brand credibility: Google is the world’s most used and most trusted search engine. A favourable Google ranking lends your company authority and credibility, increasing the level of trust that visitors hold towards your business.

Pay Per Click (PPC)

PPC stands for pay per click, a form of internet marketing in which companies pay a fee each time one of their ads is clicked. PPC ads appear in the search listings results and can be placed on specific web pages as banners.

By picking specific keywords suitable to your business, viewers will be able to see your company on the top of search engine results, and only if one clicks the ad, will there be charges.

If your banner is placed on specific industry website you will get all the brand exposure but only pay once a potential customer clicks on your ad.

Why you need PPC?

PPC is instant: You pick a set of keywords, create the ads for these keywords and immediately entice users to your website, creating visibility and traffic.
Compete with bigger and more established businesses.
Change services, prices and offers easily.
Only pay when people express intent and click on your ad.

Social Media Marketing

Social Media Marketing is a cost effective and highly effective approach in gaining online website traffic and communicating to your online audience.

Companies are able to share and update their fans or clients with the latest news, products or services. Social Media platforms we market on include:

Facebook
Twitter
Youtube
Linkedin
Google+
Pinterest
Instagram

We can create social media content plans and advertising on social media platforms to start the social media communication.

Why you need Social Media Marketing?

Cost effective way to market to people based on their industry, profession or online behaviour.
Reinforces brand credibility and identity.
Increased customer intelligence: Allows you to see how people perceive the brand and gauge how they find your service.
Helps your customers feel important as you engage with them.

"Social Media is here. It's not going away; not a passing fad. Be where your customers are: in social media."

~ Lori Ruff

Email Marketing

Email Marketing is still one of the most used and successful online marketing platforms.

Email Marketing is used for the purpose of enhancing a merchant's relationship with current or previous customers, encouraging customer loyalty and repeat business, acquiring new customers or convincing current customers to purchase something immediately, and sharing third-party ads.

Why you need Email Marketing?

Email is used by nearly 90% of all businesses.
Builds brand credibility with an unmissable message.
Boost new sales or strengthen existing customer relationships.

Website Analytics

Analytics is the fuel in the digital world. Organisations recognise that data is a strategic asset and strive to adopt a data-driven culture. Data-based decisions lead to clear business outcomes, yielding a measurable return on investment.

By simply placing a code on your website it's possible to track and measure how many visitors, customers, and revenue your business is making.

Why you need Website Analytics?

Identify pain points on the website i.e high bounce rates or cart abandonment rates and fix what is causing these.
Start to identify your actual target market, their demographics, and online behavior.

Use your marketing channels better in order to get new business. Discover whether organic traffic, paid search marketing, social media marketing or email provide you with the greatest return on investment.
Track visits, leads, and revenue for your business.

Let's create your growth strategy together!

0678522534| kerryste1980@gmail.com |