Rite of Passage is a campaign I made as a mini thesis for my editorial class. I approached it by targetting friends of student drivers who care about them, but are unsure when to step in. These stickers are A5 in size and would go on the restroom mirrors of bars.
Fitness Friends is a hypothetical magazine line I created for my productions class. It's a campaign on getting young professionals who are intimidated by fitness to try it out. As a result, I mixed photography and illustration together to make it less intimidating to the readers. Each issue focuses on a specific activity and gives the reader interviews with professionals in the field, a workout to get started, and studios/courts/classes they can visit should they want to try out the activity :).Â