POTENTIAL REACH

Estimated Audience Reach by Platform

 Roku 

Roku is one of the largest streaming platforms in the United States with a massive audience base. 

• U.S. Active Accounts: 75 million (2025 estimate) 

• Monthly Platform Reach: 60–65 million viewers across channels and apps 

• Implication: Availability on Roku gives You potential exposure to tens of millions of cord-cutters and streaming households nationwide. 

World Wide Web (Web Streaming)

Web streaming accessibility significantly expands global reach beyond device platforms. 

• Global Internet Users: 5.3 billion 

• U.S. Internet Users: 310+ million 

• Implication: Being available on the Web means You is accessible to hundreds of millions of active online users across desktops, phones, and tablets. 

Apple App Store (iOS) 

Being listed in the Apple App Store connects you to a large base of Apple device users. 

• Active iPhone Users: 1 billion globally 

• Active iPad Users: 450 million globally 

• U.S. iOS Market Share: 57% of all smartphones 

• Implication: Your availability on iOS provides access to hundreds of millions of engaged mobile users in the U.S. and internationally. 

Google Play Store (Android) 

Android’s global dominance also adds scale and valuable reach. 

• Active Android Devices: 3+ billion worldwide 

• Monthly Google Play App Downloads: billions globally 

Disclaimer: This media package was prepared by the Brio Television Network for informational purposes only for prospective sponsors and advertising partners. 

Brio Television Network reserves the right to deny or revoke access or media purchases at its sole discretion. 

Implication: 

Through Google Play,  You taps into multi-billion Android user reach, especially outside the U.S. 

Combined Potential Reach Summary 

Platform 

Roku (U.S.) 

Estimated Reach 

60–65 million viewers/month 

Web Streaming (Global) 

Estimated Reach 

5+ billion Internet users 

Apple iOS (Global) 

Estimated Reach 

1.4+ billion active devices

 Google Play (Global)

Estimated Reach 

3+ billion active devices

Total Potential Reach 

5–6+ billion users worldwide

 ⚠ Note: These figures represent potential accessible users, not guaranteed viewership. Actual viewership will depend on marketing reach, promotion, content engagement, and audience awareness. 

Why These Numbers Matter 

✔ Massive Platform Distribution: Spanning TV streaming (Roku), web, and mobile app ecosystems. 

✔ Global Accessibility: Not limited by geography — available worldwide via web and mobile. 

✔ Cross-Device Presence: Reaches audiences on big screens, tablets, phones, and desktops. 

✔ Advertiser Value: Sponsors gain visibility across multiple popular digital environments. 

How Brio Grows Viewership

Brio and its resellers work together to create a powerful, multi‑layered promotional engine:

• Brio promotes through major digital platforms

• Resellers promote locally and online

• Creators bring their own audiences

• Partners amplify Brio through their networks

• Advertising campaigns attract new viewers

• Live events create spikes in traffic

• Content keeps viewers coming back

Together, these efforts build a fast‑growing, community‑powered streaming network with global reach.