Teaching

Causality in Business Research (PhD course) 2024 – current 

Marketing Science (Research MSc. course) 2020 – current

Marketing Metrics (MSc. course) 2017 – current

Thesis Workshop Data Collection from Social Media and Websites (MSc. course) 2015 – current

Thesis Workshop Analysis of Data from Social Media and Websites (MSc. course) 2021 – current

Advanced Management Research Methods (MSc. course) 2020 – 2023

Management Research Methods 2 (BSc. course) 2015 – 2020

Online Marketing (MSc. course) 2015 – 2016

Seminar International Business (MSc. course) 2012 – 2014

Academic Background

Post-doctoral fellow,  Sept-Dec 2014                                       Institute for Choice, University of South Australia, Australia

Ph.D., Marketing, 2015. Supervisor: Els Gijsbrechts        Tilburg University, the Netherlands

M.Phil., Marketing, 2011 (Cum Laude)                                       Tilburg University, the Netherlands

MSc., Marketing Research, 2009 (Cum Laude)                      Tilburg University, the Netherlands

BSc., International Business, 2009                                              Tilburg University, the Netherlands